Newly Opened Jody Jack & Co. Salon in Boca Raton, Retains Simply the Best Public Relations as PR firm of Record

BOCA RATON, Fla., Aug. 29, 2011 /PRNewswire/ -- Celebrity colorist Jody Jack and partner Kelly Scalone, who specializes in men's hair and philanthropic endeavors and have opened Jody Jack & Co. salon in Boca Raton, announced today that they have retained Simply the Best Public Relations as its PR firm to execute local, regional and national PR campaigns for their all-new, state-of-the-art salon. Jody Jack & Co. offers clients exclusive haircuts, treatments and color, make up, eyebrow sculpting, accessories, hair products and much more.

Jody has been featured on Style Network's Reality TV show Split Ends and is known affectionately as "Doctor of Hair" to her clients.

"Our targeted publicity campaigns and special events will introduce Jody Jack & Co. as a the only choice for the top-of-the-line hair color and styling," states Kim Morgan, President of Simply the Best PR. She adds, "Jody has become well-known in the world of beauty because of her ability to correct any hair color disaster. She takes control of how healthy and gorgeous hair can look by preserving the brilliance of color and highlights, with treatments and products she prescribes to repair and maintain it."

Along with Jody, Kelly Scalone, who exclusively works with men's hair, spearheads the salon's philanthropic events, from organizing free haircuts for kids in need to scheduling fashion shows for charities and more.

Today's color, according to Jody, a dedicated educator, is about understanding her client's needs and helping to create a flattering, stylish look that they can easily maintain. She relies on innovative methods in her work to bring in dimension and contrast with color that is blended and piece-y, often utilizing her own adaptation of a Balliage technique to sweep color softly through the hair.

Trained in London and New York, Jody has colored coifs for top NYC salons before moving to Boca Raton where she has been devoted to her clientele for the last 18 years. Jody was a founding partner of Salon Oasis of Boca Raton and Sky Salon and Spa.

In addition, Jody has been featured in Simply the Best Magazine, Boca Raton Observer, Belle, Boca Raton Magazine, Boca Life, Gold Coast, The Palm Beacher and  L'Oreal's Unique Art.

Jody Jack & Co.
21090 St. Andrews Blvd.
Boca Raton, FL 33433

SOURCE Simply the Best Public Relations

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