New Wine Line The Skinny Vine Lets Wine Drinkers Indulge With Fewer Calories

NAPA, Calif., Jan. 15, 2013 /PRNewswire/ -- With health resolutions popular this time of year, newly-launched low-calorie wine The Skinny Vine makes it easy for wine drinkers to stick to a low-calorie lifestyle with a little indulgence. Skinny Vine wines, created by global wine company Treasury Wine Estates, are now available for purchase online at www.cellar360.com as well as at a growing number of retail stores across the country. The wines have less than 95 calories per five ounce serving – 25-35% fewer calories than traditional wine – while offering the taste and quality of traditional full-calorie wines.

Christine Avanti, author of Skinny Chicks Eat Real Food, and nutritionist to celebrities, believes The Skinny Vine fits perfectly with her approach to diet and lifestyle – and especially for those who made a resolution to pay more attention to what they put into their bodies in the New Year.

"Dieting can be tough, so enjoying a glass of wine in moderation can be an easy indulgence that won't wreak havoc on your waistline – especially if it is a glass of lower calorie Skinny Vine," said Avanti. "It's my new go-to treat after a long day at work." 

The Skinny Vine wines, designed to appeal to the growing number of health-conscious women and men, are sourced from high quality California grapes. The line offers three popular varietals: Slim Chardonnay, Mini Moscato and Thin Zin, at a suggested retail price of $11 a bottle. Each varietal delivers the full spectrum of fruit intensity and complexity, while managing alcohol content to create a full-flavored, low calorie wine.

The fruit forward Skinny Vine Mini Moscato tastes of juicy peach, apple, pear, and honeysuckle while the The Skinny Vine Slim Chardonnay is perfect for any occasion with its subtle ripe apricot and honey citrus aroma and vanilla and oak spice finish. The Skinny Vine Thin Zin has a bright and airy attitude that comes from its luscious blend of ripe berries, honeydew, and crisp citrus flavors plus a hint of clove.

This is the latest new product from Treasury Wine Estates, which has been vigorously innovating in recent years, successfully launching new wines including: Be., Emma Pearl, Sledgehammer, and Beringer Red Moscato.

Visit the Skinny Vine website for more details about the wine and retail locations across the U.S.: www.theskinnyvine.com.

About Treasury Wine Estates

Treasury Wine Estates (TWE) is a unique global wine company with a leading international portfolio of new world wines.

From the establishment of Australia's Penfolds in the mid 1840s to the 1876 founding of Beringer Vineyards, a winemaking legacy has been created. TWE is now the world's largest pure-play wine company with over 50 brands, including Beringer Vineyards, Be., Castello di Gabbiano, Chateau St. Jean, Cellar No. 8, Colores del Sol, Etude, Lindeman's, Matua Valley, Meridian Vineyards, Penfolds, Rosemount Estate, Souverain, Stags' Leap Winery, St. Clement, Wolf Blass and more.

With over 27,000 acres of vineyards, sales totaling over 33 million cases of wine annually, and revenues of about AU$1.8 billion, TWE employs over 4,000 winemakers, viticulturists, sales, distribution and support staff across 12 countries. For more information, visit www.tweglobal.com. To browse and purchase from over 200 wines spanning 4 continents, visit www.cellar360.com.

Media Contact:
Elizabeth Hooker
[email protected] 
(707) 299-3268

Debbie Ehrman
[email protected] 
310-882-4016

SOURCE Treasury Wine Estates

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