New DormWizard.com from DOWNLITE Is the One-Stop Shop for Perfect Dorm Room Bedding

MASON, Ohio, July 13, 2011 /PRNewswire/ -- The college dorm supplies rush will soon begin, and shopping lists will include necessities that make a dorm room a home-away-from-home, such as bedding. Perfect bedding choices are not so easy to make, however, in light of the variations in bed sizes at different dorms. The Dorm Wizard, a new online tool from DOWNLITE, cuts through the confusion and helps parents and college students make the right choices.

The Dorm Wizard helps users identify the proper size bedding for a specific dorm as well as recommends other bedding products that would work well in that dorm. The online tool contains data for more than 5,000 dorms in over 500 postsecondary institutions. Users visit DormWizard.com or TwinXLBedding.com and type in the name of either the institution or the specific dorm and drill down as necessary to see recommended items.

"This online tool is the first of its kind," said Stefan Hunter, Director of eCommerce and Retail for DOWNLITE. "Dorm Wizard will change the way dorm shopping is done and help people save time and money versus their having to deal with crowded stores. Plus, most stores sell out of their dorm bedding very fast, leaving students out on a limb. This will be especially true in 2011, with big box stores being more cautious about inventory."

According to Hunter, approximately 90 percent of dorms use twin XL bedding, which measures 39 x 80 inches. One of DOWNLITE's specialties is this size of bedding, including:

• Twin XL Comforters
• Twin XL Blankets
• Twin XL Feather Beds
• Twin XL Mattress Pads
• Twin XL Bed Bug Covers
• Dorm Pillows and Floor Cushions
• Dorm Reading Wedges

The company also offers a full selection of sheets and duvets sized specifically for dorm rooms.

A licensed manufacturer of Eddie Bauer and Tommy Bahama bedding, both of which have twin XL options, DOWNLITE specializes in making down and down-alternative bedding for department stores, catalogs, hotels and fine resorts. Based in Mason, Ohio, the company is a family-owned business with several factories across the country, so most of its down bedding is made in the United States.

"Many of our in-house items are upgrades with more features than those available in stores, and they're often cheaper because they are manufacturer direct," said Hunter. "With all the hassle of move-in day, the last thing you need is to find that the bedclothes you purchased over the summer break don't fit the dorm bed. Dorm Wizard removes the guesswork and frustration."

To use the Dorm Wizard too, visit http://www.dormwizard.com.

About DOWNLITE

DOWNLITE is America's premier manufacturer of down and feather bedding. A descendant of a 100-year-old feather processing company, DOWNLITE began to make down comforters and pillows in the late seventies. Today DOWNLITE is recognized as the leader in quality and service.

Media Contact:

Stefan Hunter
DOWNLITE
[email protected]
Phone: 513-229-6348
http://www.downlite.com

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE DOWNLITE

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