New Data: Consumers Say Doctor Reviews "Extremely Important" for Choosing Plastic Surgeons, Cosmetic Dentists, Eye Surgeons

When it comes to selecting a LASIK surgeon, 75% of consumers find reviews to be extremely important when gathering information about prospective surgeons. For those considering cosmetic dentistry procedures, almost 63% find review sites to be a critical factor in their decision making process, the study showed.

"These first-of-their kind findings are really eye-opening and will change the way plastic surgeons, dentists and eye surgeons think about and execute their review strategies," says Dr. David Evans, Ceatus CEO. "Our data clearly demonstrates the importance of reviews to patients seeking elective healthcare procedures. We are excited to share this unique data specific to dentistry, plastic surgery and eye surgery."

The new survey also asked which review sites matter the most when researching a dentist, plastic surgeon or LASIK or cataract surgeon. Overall, Google ranked No. 1.  For plastic surgery seekers, RealSelf took the No. 2 spot. Healthgrades took No. 2 for eye surgery and dentistry.

Consumers were also asked which review sites are least important when researching a dentist, plastic surgeon or LASIK or cataract surgeon. In general, Facebook and Yellow Pages were considered least important, however Yelp and Google were also in the mix, suggesting that consumers have highly varying opinions about which review sites matter. 

Survey/Methodology

The survey was conducted among individuals who visited three of the Ceatus-owned elective healthcare educational sites – Consumer Guide to Dentistry (www.yourdentistryguide.com), Consumer Guide to Plastic Surgery (www.yourplasticsurgeryguide.com) and Better Vision Guide (www.bettervisionguide.com) from May 1 to May 30. Respondents were asked seven questions related to their use of the Internet and reviews when researching specific elective healthcare procedures and choosing a doctor.

Ceatus Media Group is a cutting edge digital marketing and reputation management agency located in San Diego, California with clients across the United States and twelve countries.  Ceatus' seven healthcare educational websites receive more than 6 million visitors per year.

For more information contact:

Tamara Evans
Vice President Marketing
[email protected]
858-454-5505

SOURCE Ceatus Media Group

Related Links

http://www.ceatus.com