National Seafood Month A "Shrimptacular" Celebration Focusing On Family, Food And Fun

ST. SIMONS ISLAND, Ga., Oct. 1, 2014 /PRNewswire/ -- Families searching for delicious ways to savor coastal flavor and create fun memories are in luck this October. For the third year in a row, SeaPak Shrimp & Seafood Co. is celebrating National Seafood Month with a "Shrimptacular" promotion providing fans with more ideas for incorporating shrimp into their dinnertime occasions.

This time around, the fall SeaPak campaign also is focusing a spotlight on the importance of family mealtime, while making those dining moments spent together both easy and enjoyable.

Research suggests that family mealtime is essential to the healthy development of American youth. A study published by the American Academy of Pediatrics indicated that children who participate in a family meal three or more times per week are more likely to develop normal, healthy eating behaviors than peers who do not often eat with their families.

And frequent family meals may play a role in more than just the development of appropriate eating patterns. An article in the Journal of Youth and Adolescence suggested that adolescents who frequently eat dinner with their families are less likely to engage in unsafe behaviors, such as drug, alcohol or tobacco use.

Dr. Jeff Ashby, a licensed psychologist and Director of the Ph.D. Program in Counseling Psychology at Georgia State University, points out that family mealtime is more important than most parents might assume. "The medical and psychological benefits make it clear that family dinners are a vital ingredient in the recipe for family wellness," Ashby says.

Yet any busy parent would be the first to say that one major challenge to bringing the entire family to the table is finding the time to both prepare and enjoy a meal. That's why SeaPak is dedicating a Shrimptacular web page to family-friendly recipes and mealtime suggestions.

The web page primarily features recipes that fit four family-focused "Shrimptacular Styles," defined as: Comfort on the Coast, Everyday Gourmet, Simply Shrimp and Coastal Casual.

Fans can link to a Facebook quiz to determine which Shrimptacular Style fits them best and to receive relevant recipes and a coupon.

"The idea is to give consumers exactly what they want," explains Daryl Miller, Director of Marketing, SeaPak Shrimp & Seafood Co. "Since the needs of each and every family are different, we're sharing practical shrimp recipe suggestions that we believe will make family mealtime easy, delicious and memorable."

Fans who take the Facebook quiz will automatically receive a SeaPak product coupon. They also will have the opportunity to enter to win a year's supply of SeaPak products, plus a $500 grocery gift card.

"More than anything, we want to make it simple for families to bring the taste of the coast to the table," Miller says. "Rewarding one lucky fan with our products for a year is just another way to do that."

In addition, the new Shrimptacular web page offers guests a how-to video, shrimp facts and figures, and more coupons and opportunities to further connect with SeaPak.

Available in grocery and club stores nationwide, SeaPak's variety of shrimp products includes something to please every palate. From top-selling Jumbo Butterfly Shrimp and scrumptious Shrimp Spring Rolls to the nation's favorite Popcorn Shrimp, SeaPak makes it a snap to enjoy delicious seafood. The brand's easy-to-prepare products, tasty recipes and culinary know-how help families effortlessly enjoy great-tasting coastal favorites at a moment's notice.

Shrimp and seafood lovers can join the Shrimptacular celebration by visiting SeaPak on Facebook, Pinterest or Instagram. For additional SeaPak product and recipe information, visit SeaPak.com.

About SeaPak
SeaPak Shrimp & Seafood Co., owned by Rich Products Corporation, has been using coastal secrets and recipes to make great-tasting shrimp and seafood for more than 65 years. From mouthwatering Jumbo Butterfly Shrimp and Popcorn Shrimp to delicious Salmon Burgers and Shrimp Scampi, SeaPak brings "the Taste of the Coast" to tables across the country.

SeaPak produces America's No. 1-selling retail frozen shrimp brand within the specialty seafood category. It is highly regarded within the seafood industry for its adherence to the utmost quality standards and for its commitment to resource management and sustainability. Learn more about the brand and its commitment to sustainability here. For more information about SeaPak, visit SeaPak.com.

SOURCE SeaPak Shrimp & Seafood Co.

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