M&M'S® Is Bringing Its Iconic Humor And Colorful Fun Back To The Super Bowl With New Commercial

M&M'S is Back to Entertain Fans During the First Quarter of Super Bowl LIII

News provided by

Dec 18, 2018, 11:06 ET

HACKETTSTOWN, N.J., Dec. 18, 2018 /PRNewswire/ -- Fans will now have something else to look forward to on Super Bowl Sunday besides touchdowns and half time shows – a new commercial from M&M'S. The brand will be back on entertainment's biggest stage with a new Super Bowl commercial this year following the success of last year's spot, which was voted #6 on USA Today's Ad Meter top 10 list.

"We're excited to bring M&M'S back to such an iconic stage as the Super Bowl," said Allison Miazga-Bedrick, Brand Director, M&M'S. "You'll see the return of fan-favorite spokescandies, along with big news from the brand that we know fans will love."

M&M'S will return to delight fans with a new 30-second spot produced by BBDO New York that will air during the first commercial break following the kickoff of Super Bowl LIII on Sunday, Feb. 3, 2019 on CBS. This will be the brand's fifth Super Bowl ad in the past decade.

For more information, fans can visit M&M'S on Facebook, Twitter, Instagram or at www.mms.com.

About Mars, Incorporated
Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world's best-loved brands: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN'S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.

For more information about Mars, please visit www.mars.com. Join us on Facebook, Twitter, LinkedIn, Instagram and YouTube.

SOURCE Mars, Incorporated