DEFIANCE, Ohio, March 3, 2015 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that Midwest Community Federal Credit Union a financial institution headquartered in Defiance, Ohio and serving members in Defiance, Henry, Fulton, Paulding, Williams and Putnam counties, has selected the Buzz Points merchant-funded loyalty program. Buzz Points is free for consumers and allows credit union members to earn rewards while supporting the local economy by using their debit cards for everyday shopping.
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"We know from experience that by providing the resources to insure the financial security of our members, we are also contributing to the economic vibrancy of our communities," said Sonja Delaney, President of Midwest Community Federal Credit Union. "Buzz Points will allow us to further our goal of strengthening the local economy by rewarding our members more for shopping locally while empowering our independent business owners with the same sophisticated marketing tools and mobile technologies used by the largest national brands. We had long been searching for a way to reward our loyal members and to help our dynamic downtown areas and we have found the ideal partner in Buzz Points."
Buzz Points has created a new generation of loyalty rewards that works with community financial institutions and local businesses to engage mutual customers. Midwest Community FCU members can earn points by using their debit card whenever they shop, but they earn more points for shopping with local businesses. Buzz Points creates additional revenue for financial institutions and gives local businesses a turnkey marketing solution that provides the targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers.
"Midwest Community FCU is a long-standing provider of affordable financial services for more than 12,000 members in Northwest Ohio and is actively invested in the community through its many financial education, volunteer and charitable-giving initiatives," said Dwayne Spradlin, CEO of Buzz Points. "By introducing a unique loyalty and rewards program that is focused on energizing local commerce, Buzz Points gives Midwest Community FCU a concrete way to empower local businesses and consumers alike—reconnecting communities to Main Street like never before."
Credit union members enrolled in the free program earn points automatically through debit card purchases that can be redeemed easily for gift cards, cash cards and donations to local non-profits using the Buzz Points web interface or mobile app that allows users to track, manage and redeem points. A continually expanding network of 40,000+ local businesses nationwide allows cardholders to shop locally, accrue points and redeem rewards wherever they are in the United States.
About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. Buzz Points provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.
Media Contact:
Susan Guerra
Thatcher+Co.
[email protected]
973-650-6555
SOURCE Buzz Points, Inc.
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