LoopNet Announces Release of Enterprise Pro Tools, A Suite of Deal Management Products That Streamline, Accelerate and Enhance the Commercial Real Estate Transaction Process

SAN FRANCISCO, Dec. 16, 2010 /PRNewswire/ -- LoopNet, Inc. (Nasdaq: LOOP), which operates the largest online commercial real estate marketplace, today announced a major expansion of the LoopNet Enterprise Solutions Suite that enables corporate customers to eliminate much of the back-end work associated with property marketing campaigns and transaction management, allowing brokers to spend time on what they do best: closing deals.   Enterprise Pro Tools will allow corporate customers to easily generate high quality, company-branded HTML email campaigns, quickly qualify and focus on their highest value leads, automate the process of executing confidentiality agreements, and easily share documents in a secure environment.

The Enterprise Pro Tools Package complements and significantly enhances LoopNet's existing market-leading corporate services, whose customers already include 9 of the top 10 commercial real estate brokerage companies in the U.S. and more than 1,000 commercial real estate organizations.  The Enterprise Pro Tools package has already generated strong initial interest and positive response from customers, who believe it has significant potential to improve their existing process efficiency and reduce costs.  

Enterprise Pro Tools Package (NEW)

• Deal-specific due diligence war rooms enabling secure storage, investor registration, and controlled access to key documents
• Email blast creation tools incorporating custom-designed HTML templates
• Email campaign management tools ensure deliverability and monitor response rates (coming soon)
• Custom web site designs reflecting brokerage branding and messaging

In addition, LoopNet announced today that it is seeing significant growth in the adoption of its additional Enterprise services, with Cassidy Turley, Newmark Knight Frank, The Shopping Center Group, Jones Lang LaSalle, RE/MAX Commercial, and Studley among the top-tier firms that have recently joined a growing list of corporate clients.  Outlined below is a summary of the Enterprise Marketing and Enterprise Search Packages available from LoopNet.  

Enterprise Marketing Package

• LoopLink technology to power property search, display and mapping on brokerage web site
• Premium Listing Exposure for all company listings on LoopNet.com, the industry's #1 visited web site
• Branded Logos that link to brokerage web site from LoopNet.com

Enterprise Search Package

• Marketplace - Access to 780,000 active sale and lease listings
• RecentSales - Access to 1.2 Million nationwide sales comps
• Property Research Database - Access to 7.5 Million property records containing tenant, owner, lender and historical listing activity

"We are very excited about the new Enterprise Solutions and the exceptional power they provide our corporate customers to generate leads, streamline the transaction process, and save money.  LoopNet can now offer our commercial real estate customers a true one-stop shop for their marketing, deal management and research needs," said Thomas Byrne, LoopNet's President and Chief Operating Officer.  "In addition to offering customers unparalleled exposure via LoopNet.com, the new Enterprise offerings will allow brokerages to leverage best-of-breed deal management tools to market listings, establish deal rooms, efficiently share information with prospects, and create professional quality HTML email campaigns.  Early feedback regarding the Enterprise Pro Tools has been overwhelmingly positive.  Numerous existing customers have activated the Enterprise Pro Tool service within their Enterprise Solutions Suite, and we look forward to sharing these new tools and capabilities with all of our existing corporate clients and other prospects."

For more information on Enterprise Solutions, contact [email protected] or call (866) 907-6415.

About LoopNet

LoopNet, available at http://www.LoopNet.com, operates the most heavily trafficked commercial real estate marketplace online with more than 4.5 million registered members and more than 6 million unique visitors quarterly as reported by Google Analytics.  LoopNet also now offers one of the largest commercial property databases with more than 7.5 million commercial property records.  

The LoopNet marketplace covers all commercial property categories, including office, industrial, retail, multifamily (apartment properties for sale), hotel, land, specialty properties, investment properties and businesses for sale.  As of September 30, 2010, the LoopNet marketplace featured more than $450 billion of property available for sale and 6.8 billion square feet of space for lease.

LoopNet customers include virtually all of the top commercial real estate firms in the U.S., including Cassidy Turley, Coldwell Banker Commercial, Colliers International, Cushman & Wakefield, Grubb & Ellis, Jones Lang LaSalle, Lincoln Property Company, NAI Global, Newmark Knight Frank, ProLogis, The Shopping Center Group and Sperry Van Ness.

Forward-Looking Statements

This release contains forward-looking statements regarding the anticipated benefits of LoopNet's Enterprise products, including their ability to reduce costs, improve efficiency and generate leads for our corporate customers, our efforts to differentiate our online commercial marketplace, deliver increasing value to our customers, and the exposure for available properties listed on our marketplace.  These statements are based on current information and expectations that are inherently subject to change and involve a number of risks and uncertainties.  Actual events or results might differ materially from those in any forward-looking statement due to various factors, including, but not limited to, the value and functionality of our new products, such as our enterprise solutions and commercial property database, ongoing volatility in the commercial real estate market, whether increased traffic will lead to new registered members, and our ability to convert them into Premium Members and retain them, our ability to continue to attract unique visitors to our web site, our ability to obtain or retain listings from commercial real estate brokers, agents and property owners, competition from current or future companies, seasonality and our ability to manage our growth.  Additional information concerning factors that could cause actual events or results to differ materially from those in any forward-looking statement is contained in our filings with the Securities and Exchange Commission (SEC).  Copies of filings made by us with the SEC are available on the SEC's web site or at http://investor.LoopNet.com/sec.cfm.  LoopNet does not intend to update the forward-looking statements included in this press release that are based on information available to us as of the date of this release.

SOURCE LoopNet, Inc.

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