Local Marketing Powerhouses Join Forces to Host Location Data Management Webinar for Healthcare Industry

BrandMuscle and SIM Partners to Discuss How to Use Digital to Attract and Retain Patients

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Dec 01, 2017, 12:16 ET

CHICAGO, Dec. 1, 2017 /PRNewswire/ -- A webinar hosted by BrandMuscle, a high-tech marketing innovator delivering big brand marketing to local businesses, and SIM Partners, an innovative local and digital marketing automation tech company, will give healthcare professionals and attendees a deep understanding of how business listings and location data management will acquire and engage patients.

The one-hour webinar, titled Winning Digital to Attract and Retain Patients, and hosted by Sarah Cucchiara, BrandMuscle's Senior Director of Digital, and Jon Schepke, SIM Partner's CEO and founder, will take place on Thursday, December 7, at 12 p.m. EST.

"Location data has emerged as the foundation of your digital identity, and increasingly, is one of the primary determining factors as to whether a prospective patient selects or finds your practice over that of a competitor," said Paul Elliott, BrandMuscle's Chief Digital Officer. "It is made up of all the important information a patient needs to make important decisions, and they expect it to be accurate, complete, and accessible no matter the device or platform. This webinar will help attendees connect with potential patients and move them throughout the customer journey – helping to acquire new patients and retain existing ones."

During the webinar, attendees will learn valuable takeaways, including:

Creating one source of truth for your provider and location data.
Driving search visibility and patient acquisition through provider directories, physician profiles and the local search ecosystem.
Embracing open architecture platforms to help improve the patient experience online (scheduling, transparency etc.).
Creating a Digital Marketing Dashboard to track your success.

About the Presenters

Sarah Cucchiara

Throughout her career, Sarah Cucchiara has worked with large national companies and local small businesses to develop cross-channel marketing and advertising programs that drive results. As Senior Director of Digital and Performance Marketing at BrandMuscle, Sarah is responsible for leveraging BrandMuscle's products and services in the development and execution of hyperlocal marketing and advertising programs for clients that align with the corporate strategy while driving local results.

Jon Schepke

As CEO and founder of SIM Partners, Jon Schepke collaborates with his team to pioneer the future of digital marketing for national brands at a local level. The company's Velocity technology is a SaaS-based local marketing automation platform that helps enterprise brands with multiple locations drive customer acquisition everywhere.

Interested parties can register now for the webinar free of charge.

About BrandMuscle

BrandMuscle is a high-tech and high-touch marketing enabler. Nearly two decades ago, we pioneered the distributed marketing category. Then we transformed way beyond brand compliance, integrating the complete set of tools and services required to empower big brand delivery at the local level. Today, we are revolutionizing marketing again for the future. We bring the innovation, scale, data intelligence, and technology to reduce time-to-market and eliminate wasteful marketing spending; delivering breakthrough results for over 300 of the world's top brands. To conquer your market or your city block, join us in building the future of your sales today by calling (866) 464-4342, visit www.brandmuscle.com or follow BrandMuscle on Twitter, Facebook or LinkedIn.

About SIM Partners

SIM Partners provides a full suite of scalable and automated digital marketing technology, anchored by automated local marketing SaaS solutions, Velocity and Velocity Social. The Velocity platform enables brands to optimize their content and location information through social, local search and mobile channels to maximize results for stores and locations. A social CRM tool and extension of the Velocity platform, Velocity Social enables large brands to effectively manage social communities for multiple locations on Facebook, Twitter and LinkedIn and empower locations to build their businesses with social media while ensuring each post complies with brand standards. Call Sim Partners at (800) 260-3380 or visit on the web at www.simpartners.com or follow Sim Partners on Twitter, Facebook or LinkedIn.

SOURCE BrandMuscle