LittleMissMatched Declares National "Rock Your Socks" Day in Support of Creativity & Self-Expression

NEW YORK, Oct. 4, 2011 /PRNewswire/ -- LittleMissMatched, the innovative fashion and lifestyle brand that launched with the simple mission of encouraging creativity and celebrating individual style, continues to think "outside the socks" with the declaration of a day designed to inspire creativity in everyone:  National "Rock Your Socks" Day – Friday, October 21st, 2011.  

With more and more tweens being bullied to conform, our nation is at a cross roads.  One road leads to the dull: a place where we all part our hair on the same side, where we all eat vanilla ice cream, where we all wear matching socks.  Another road leads to creativity & self-expression...where we are free to be YOU and ME.  

"With so many rules imposed on how kids should be, LittleMissMatched is a platform to self-express through color, pattern and mis-matching without any judgment," shares Jose Solis, Creative Director at LittleMissMatched.  

So MARK your CALENDARS!  National "Rock Your Socks" Day is officially Friday, October 21st.  On this day, "kids" of all ages (1-101!) are encouraged to free their feet and rock their crazy socks as a symbol of creativity.  Rock Your Socks photo contest will be held on www.facebook.com/littlemissmatched Oct 21-23.  Show your style!

In celebration of National "Rock Your Socks" Day, throughout the month of SOCKtober (October), LittleMissMatched will be donating funds to support creative projects in local schools across the country through DonorsChoose.org.  From earthworm gardens to tumbling mats, classic novel collections to theatre supplies, LMM will support kid's creativity everywhere!  Visit www.rockyoursocks.org for details.

And ask not what your socks can do for you, but what YOU can do with your SOCKS!

About LittleMissMatched

LittleMissMatched started with a very simple mission: build a brand that is FUN, inspires CREATIVITY, embraces individual STYLE and celebrates self EXPRESSION.  In our world, socks don't match-- MATCHING is mundane -- MIXING is MONUMENTAL and COLOR is cool. While we started with socks sold in odd numbers, we recognized that there's an entire universe out there who shares our passion for creativity and self expression — socks were just the beginning. From books to bedding, PJ's to pencil pouches and flip flops to furniture, we say, think "outside the socks" - you can be a kid forever. Be BOLD, FASHION is FUN.  You Be You.

SOURCE LittleMissMatched