Leading Automotive CRM DealerSocket Announces MarketPlace Social

SAN CLEMENTE, Calif., Jan. 24, 2012 /PRNewswire/ -- Award-winning auto dealer CRM solution, DealerSocket (DealerSocket.com), announced today the availability of MarketPlace Social, one of eight tools under the DealerSocket MarketPlace umbrella. MarketPlace Social features customizable options and allows dealers to proactively solicit positive ratings for social media rating sites, such as Yelp, Google and DealerRater. MarketPlace Social automatically sends a thank you email with a survey link to sold or service customers. Customers who respond positively receive an email with links to online reputation sites of the dealer's choice requesting the customer to post a review. If a customer responds negatively to the survey, the dealer is immediately notified. MarketPlace Social can be used with DealerSocket CRM or as a stand-alone addition to a pre-existing CRM.

"Knowing who your happy customers are and partnering with them to improve your rankings on top social media rating sites is a crucial component to social media success," says Jonathan Ord, DealerSocket Co-Founder and CEO. "With MarketPlace Social, dealers immediately know who is happy and, in the case of an unhappy customer, allows the dealer to proactively turn that customer into a raving fan. Our dealer customers often request ways to tie CRM into their social media efforts. With MarketPlace Social, they can do it quickly, efficiently and automatically."

About DealerSocket

For ten years, DealerSocket has provided the automotive industry with the most comprehensive Customer Relationship Management (CRM) and training solutions available, allowing auto dealers to save time and money, and improve sales staff effectiveness, with one consolidated product. With the power to manage sales, service, CSI, marketing and training, DealerSocket is the complete source for all customer-facing automotive dealership departments.

DealerSocket's core CRM is enhanced by a powerful, customer-facing Mobile Portal application to keep in contact with customers and prospects via all mobile devices, a data-mining tool called RevenueRadar, an online process-training university called CarMind and an efficient CallCenter solution. These products can be used alone or in conjunction with the core CRM solution to provide an end-to-end marketing and revenue-producing engine. More than 75,000 users at over 2,500 auto dealerships throughout the U.S. and Canada now leverage DealerSocket's automotive CRM solution to optimize and manage marketing activities, sales processes, customer satisfaction and retention and service-department operations.  For more information, call 877-888-8048, email [email protected], visit DealerSocket.com, like us at Facebook.com/DealerSocketCRM, or follow us on Twitter at @DealerSocketCRM.

SOURCE DealerSocket

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