Leaders from American Express, Bloomberg, BuzzFeed, Flipboard, LUMA Partners, NBC Universal and Pinterest Gather to Explore the Future of Programmatic Technology
PubMatic to Host Seventh Annual Ad Revenue Conference; Unveil New Products and Research
NEW YORK, Oct. 10, 2014 /PRNewswire/ -- PubMatic, the programmatic advertising platform company for leading publishers, today announced several featured speakers and the details for its seventh annual summit that highlights industry leaders in the media and advertising sectors. This year the conference theme will be "Programmatic: The New Normal." Ad Revenue 2014 will be held on Friday, October 24th, from 8:00 AM — 4:00 PM in New York City at Pier Sixty at Chelsea Piers.
The conference will attract digital media leaders from the publishing and advertising worlds, and will cover the full range of trends and developments in programmatic advertising. Conference topics will include: publisher reinvention in action, the global state of programmatic, brands moving to programmatic and whether the time is right, industry consolidation and the future of the tech stack and what the social, mobile consumer means for publishers.
Conference speakers include executives from some of the industry's most innovative companies including Neil Vogel, CEO, About.com; Joe Bihlmier, VP of Global Media, American Express; Paul Caine, Global CRO, Bloomberg; Greg Coleman, President, BuzzFeed; Jason Kint, CEO, Digital Content Next (formerly the Online Publishers Association); Christine Cook, Head of Advertising Partnerships, Flipboard; Terry Kawaja, Founder and CEO, LUMA Partners; Wenda Harris-Millard, President and CEO, MediaLink; Bill Wise, CEO, Mediaocean; Matt Spiegel, SVP/GM, Marketing and Tech Solutions, MediaLink; Joe Zawadzki, CEO, MediaMath; Krishan Bhatia, EVP, Digital Strategy & Operations, NBC Universal; Robert Macdonald, Head of Media Partnerships, Pinterest; Ramsey McGrory, EVP, Programmatic & Media Partnerships, Scout; Doug Weaver, Founder and CEO, The Upstream Group; Dipanshu "D" Sharma, CEO, xAd; and John Nitti, Chief Investment Officer, ZenithOptimedia.
PubMatic Co-Founder and CEO Rajeev Goel will begin the day with an address titled "Programmatic: The New Normal" in which he will present his vision for the future of programmatic technology. The conference will be presided over by PubMatic President Kirk McDonald.
"I am thrilled to host our biggest and best Ad Revenue conference ever – Ad Revenue 2014. Programmatic capabilities have evolved from a point of discussion to a must have for every company in the advertising ecosystem. With the largest publisher focused engineering team in the industry, we are busy imagining and delivering the future of programmatic advertising," said PubMatic Co-Founder and CEO Rajeev Goel. "This year's Ad Revenue conference will bring together the most important publishing and advertising participants in the industry to move the entire ecosystem forward in 2015 and beyond."
Karsten Weide, Program VP, Digital Media and Entertainment at IDC, will present original research commissioned by PubMatic on the growth of the North American programmatic market. For the first time at an Ad Revenue conference, PubMatic's leaders will unveil two new products to the general public.
Attendance at the Ad Revenue 2014 conference is by invitation only. To request an invitation, visit the conference website at adrevenueconference.com, or PubMatic.com, and click 'Request Invitation.' The complete agenda is also available on the conference website.
About PubMatic
PubMatic is a technology platform that powers the programmatic advertising strategy of leading publishers and premium brands. Our innovative solutions help content providers drive the highest value for their digital media assets and provide consumers with a more personalized advertising experience across display, mobile and video. PubMatic's One Platform, proprietary technology and advanced mobile capabilities are utilized by a global roster of comScore publishers. Pioneering online auctions for the buying and selling of media through Real-Time Bidding (RTB) and Private Marketplace (PMP), the company also works with hundreds of advertising partners. Ranked by Deloitte as one of the fastest growing companies in the US Internet sector in both 2012 and 2013, PubMatic has offices worldwide with headquarters in Redwood City, California.
Contact:
Paige F. MacGregor
Corporate Communications Manager, US & LATAM
[email protected]
T: (774) 254-5063
Mital Goel
Corporate Communications Manager, EMEA & APAC
[email protected]
T: +447947461250
SOURCE PubMatic
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