Laura Viscusi Joins Penton As Market Leader To Drive Cross-Platform Innovation For Restaurants And Supermarkets Division

NEW YORK, Sept. 18, 2015 /PRNewswire/ -- Penton, an innovative professional information services company, today announced that Laura Viscusi has been appointed to the position of market leader for its Restaurants and Supermarkets division.  An award-winning industry thought leader, Viscusi brings nearly three decades of proven integrated media and publishing experience to Penton, and in this key role is focused on growth through new product development, cross-platform strategies, strategic acquisitions and partnerships. 

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"Laura is both an innovator and accomplished business-driver with a significant track record of expanding markets and fostering long-term growth," said Dan Bagan, group president, Penton's Food & Agriculture Group. "She also takes an industry- and user-centric approach in the development of compelling digital and marketing services and events that help businesses secure results.  We are confident Laura's strong leadership, creativity and commitment to quality will benefit Penton's restaurant and supermarket clients as we continue to deliver cutting edge solutions and capabilities that directly address their marketing and business needs."

Viscusi will lead all aspects of the Restaurants and Supermarkets division within Penton's Food & Agriculture group, including strategic planning, product development, business development and sales management.  She reports directly to Bagan.  Prior to joining Penton Viscusi spent more than 20 years at McGraw Hill, where she was vice president, Integrated Media and Group Publisher, Architectural Record Media. In this role she led all aspects of the architect media portfolio, including sales, product development, marketing, digital technology, user marketing and content, and created a broad multimedia platform of high-profile brands, custom content and continuing education offerings.

About Penton

Penton is an innovative information services company that empowers nearly 20 million business decision makers in markets that drive more than 12 trillion dollars in purchases each year. Our products inform with rich industry insights and workflow tools; engage through dynamic events, education and networking; and advance business with powerful marketing services programs. Penton is the way smart businesses buy, sell and grow.

Headquartered in New York, Penton is privately owned by MidOcean Partners and Wasserstein & Co., LP. For more information, visit http://www.penton.com or follow us on Twitter @PentonNow.

Media Contact:
Samantha Kops
Horn Group for Penton 
(646) 202-9756 
[email protected]

SOURCE Penton

Related Links

http://www.penton.com

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