Lancer Skincare makes QVC debut with New Brand Ambassador Candace Cameron Bure
LOS ANGELES, Sept. 17, 2018 /PRNewswire/ -- Once a closely guarded secret of the Hollywood elite, Lancer Skincare continues to expand its U.S. retail footprint by partnering with the world's leading multiplatform e-commerce retailer, QVC and Actress, New York Times Best-Selling author, Emmy nominee, producer, philanthropist, wife and mother, Candace Cameron Bure (Netflix's "Fuller House").
Lancer Skincare is scheduled to debut on Tuesday, September 18th at 10:00PM EST as part of 'Shawn's Beauty Secrets' segment.
Backed by Dr. Harold Lancer's 30+ years of dermatological practice, the Method three-step system transformed the traditional approach to skincare, advocating not only a once-daily exfoliation protocol, but also exfoliating as the essential preliminary step in any effective regimen. The Polish step uniformly sloughs away debris along with dull, dry surface cells, allowing for more thorough cleansing to follow.
The brand will be represented by Candace, a long time Lancer client, with details provided by Devin Homsey, Senior Director Global Marketing.
Tracey Sameyah, CEO of Lancer Skincare says, "We have been in discussions with our great partners at QVC for close to two years, with the mind set of carving out the correct strategy to bring the world-renowned Lancer skincare brand to the QVC audience. We believe that this partnership will allow us to get Dr Lancer's message of the Lancer Method to an untapped audience via the trusted experience of the QVC platform. Our authentic partnership with Candace has also been built over a number of years and we see Candace as the ultimate representation of the brand and Dr's message. We are thrilled that Candace is joining us on this endeavor with QVC and foresee her millions of loyal fans to be equally as thrilled about experiencing the Lancer brand."
"Dr. Lancer has been my trusted dermatologist for 10 years and counting, and his high-performance products have transformed my skin. In particular, The Method is an easy to follow daily regimen that really works, and I am so thrilled to be representing the Lancer Brand as it makes its introduction to the QVC audience."
The Lancer Skincare assortment for QVC will feature the following introductory set:
- The Method: Polish 4oz
- The Method: Cleanse 0.5oz
- The Method: Nourish 0.75oz
SRP: $68 SRP, Value: $136.97
Designed to improve the overall health and appearance of skin, the potent Polish, Cleanse and Nourish formulas work together to combat the appearance of fine lines, wrinkles, texture, discoloration and other visible signs of aging. The result: a radiant, more youthful appearance, celebrated globally as the "Lancer Glow".
Principals of Candace's management company, Redrock Entertainment, Jeffery Brooks and Ford Englerth, in conjunction with industry veteran Harold Weitzberg, developed and coordinated this agreement and program with the Lancer Team.
About Dr. Harold Lancer and Lancer Skincare:
Originally from Montreal, Québec Canada, Dr. Lancer spent his youth in Connecticut. He completed his undergraduate pre-medical studies at Brandeis University in Boston, Massachusetts and went on to receive his medical degree from the University of California, San Diego. He completed his residency at Harvard Medical School, a plastic surgery training program at the Tel Hashomer Hospital in Tel Aviv and on-going graduate experience in London at St. John's Hospital for Diseases of the Skin. He returned to Southern California where he received his board certification in Dermatology in 1983 and began his Beverly Hills practice.
Today, he keeps an active global patient base of over 30,000 people, including some of the world's most beautiful and recognizable faces, all of whom trust in his expertise, cutting edge technology, and of course, his incredible skin care line.
About Candace Cameron Bure:
Candace Camerson Bure lights up the entertainment industry as a role model to women of all ages, reaching millions of fans. She is an award-winning actress and producer, New York Times Best- Selling Author, wife, and mother of three.
Viewers watched Candace grow up as "D.J. Tanner" in the beloved television series "Full House." Today, Candace performs as the lead in the soon to be released fourth season of Netflix's original comedy series "Fuller House," where she reprises her role as D. J. Tanner.
Candace handled co-host duties for two seasons on ABC Network's long-time running talk show "The View." Candace and her co-hosts were nominated for a Daytime Emmy Award and the show itself also received yet another nomination for Outstanding Talk Show.
Candace executive produces and stars in her highly successful, hit mystery movie series AURORA TEAGARDEN on Hallmark Movies & Mysteries. The series is based on the books by New York Times Best-Selling Author Charlaine Harris.
Candace recently released her fifth book, Kind is the New Classy: The Power of Living Graciously. In November of 2017, she released her fourth book, Staying Stylish: Cultivating a Confident Look, Style, and Attitude. Her first children's book, Candace Center Stage is being released this October.
Candace and her husband, former NHL star Valeri Bure, have been happily married for 22 years and together with their three children, Natasha, Lev and Maksim, they split their time between Los Angeles and Napa Valley, California, which is home to their highly rated boutique wine label, Bure Family Wines.
About Redrock Entertainment:
Redrock Entertainment Services is a multi-purpose end-to-end entertainment management and production company made up of award winning creatives and event project producers with over 25 years of experience managing iconic artist talent, creating unique brand content and producing large-scale, global live events. For additional information, visit www.redrockla.com.
PRESS CONTACT: [email protected]
SOURCE Lancer Skincare
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