Kontagent Introduces Full iOS and Android Support for Mobile Application Developers on its kSuite User Analytics Platform

SAN FRANCISCO, July 13, 2011 /PRNewswire/ -- Kontagent, a San Francisco-based User Analytics company, announced today that its kSuite Enterprise analytics platform now supports mobile iOS and Android applications. With this new offering, Kontagent is able to bring its user-centric behavioral analysis and optimization capabilities to mobile application developers looking to create more engaging experiences for their users and ultimately increasing their average revenue per user.

With its recently launched kSuite platform, earlier this week the company announced it had extended the capabilities of its User Analytics platform beyond social games, and that new product announcements were imminent.  Today's announcement represents a strong move by the company to capitalize on that platform expansion, launching a solution for the mobile environment where behavioral analytics is not only crucial in understanding and monetizing users effectively, but extremely difficult to grasp with today's analytic products.

"We were an early adopter of Kontagent's User Analytics. Without the deep level of behavioral insights, we wouldn't have been able to grow as quickly and profitably from 0 to 15M MAUs in just 6 months," said Mike Sego, CEO of Gaia Interactive, a social gaming company responsible for the hit social game Monster Galaxy. "We're excited to see the launch of kSuite proliferate to the wider social and mobile web so that companies can get the same deep level of insights that has propelled the social gaming market to mass adoption."

Kontagent's kSuite iOS and Android mobile analytics customers will enjoy the following competitive advantages:

• Complete data ownership;
• Proven expertise and full professional support;
• Unlimited data handling
• Full support for iOS and Android SDK libraries;
• Deeper insights into user behavior patterns through custom event tagging;
• Unique and powerful filters for timeline analysis, application and device type, and operating system;
• Actionable insights in real-time;
• Precise tracking of k-factor (measure of virality) for mobile social networks

"With the launch of fully integrated mobile support for iOS and Android, we can now serve a huge segment of mobile developers that need a fully dedicated enterprise analytics solution to understand and respond to their users in a fragmented ecosystem," says CEO and co-founder Jeffrey Tseng. "Unlike other solutions providers who sell mobile analytics as part of their broader offering, we are 100% focused on building the best Enterprise-level User Analytics for application developers and others within the organization, and our business model supports it."

With the ability to measure custom events and leverage timeline analysis to compare new and existing cohorts of users, kSuite's mobile User Analytics solution will allow deeper insights for mobile developers seeking to create the best experiences for their users. "We've built our kSuite platform and professional support and services from the ground up around the core belief that companies need a new way to access, interpret and act on ever-increasing amounts of user data," says Tseng.  "We're looking forward to helping mobile developers achieve the same levels of insights and success that our current customers have achieved with our kSuite platform."

About Kontagent

Kontagent is the leading user analytics platform for developers, marketers and product managers. Its proprietary platform kSuite has been built from the ground up to provide deep social data pattern visualization and analysis that delivers actionable insights delivered via an on-demand service.  Kontagent tracks over 100 million Monthly Active Users, working with many of the world's top social application developers and publishers.  Founded in 2007, the company is headquartered in San Francisco, with additional offices in Toronto.

SOURCE Kontagent

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