Kohler Ranks Highest in Brand Trust for Third Consecutive Year in America's Most Trusted Study, Lifestory Research Reports

NEWPORT BEACH, Calif., Jan. 12, 2022 /PRNewswire/ -- For the third year in a row, Kohler has been chosen by customers as America's Most Trusted® Toilet brand. Kohler was the most trusted brand among consumers actively shopping for a new toilet for their home in the Lifestory Research 2022 America's Most Trusted Study released today.

In the Lifestory Research 2022 America's Most Trusted® Study,  4,980 people were surveyed and asked their opinions about different toilet brands. In the Lifestory Research 2022 America's Most Trusted® study, consumers evaluate several brand equity metrics to understand the role of brand trust in making a purchase decision. Kohler captured the highest Net Trust Quotient score (126.3) among shoppers and earned the #1 ranking in the 2022 Lifestory Research America's Most Trusted® study.

To be included in the national ranking, a brand needed to be known by shoppers throughout the United States and be among the most prominent brands based on sales activity within the product industry. The toilet brands that were most recognized in the study were Kohler, American Standard, Delta, Toto, and Sterling.

For more information about the Lifestory Research 2022, America's Most Trusted® Toilet brand study, visit https://www.lifestoryresearch.com/2022-americas-most-trusted-toilet

To view the online press release, please visit https://www.lifestoryresearch.com/press-release/2022-national-toilet-brand-study

About Lifestory Research®

Leaders, companies, and brands know that great ideas are only useful if they move people toward action. Lifestory Research is an independent, science-driven consumer insights and strategy consulting firm that ignites relationships between companies and audiences. We are passionate about customers, employees, brands, and the science of influence. We use quantitative and qualitative research to create customer insights, drive innovation, deliver brand strategy, and move people forward.  

America's Most Trusted® is a consumer-based research program based on thousands of people's opinions actively shopping for products. To identify America's Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products.  The study uses well-established social science research practices that seek to adhere to the highest quality standards of consumer insight.

For more information, please visit www.lifestoryresearch.com

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America's Most Trusted® is a registered trademark of Lifestory Corporation.

SOURCE Lifestory Research