Influential Appoints Entertainment Media Executive Andrew Pelosi as Chief Business Officer to Drive Strategic Partnerships
AI, Social Intelligence Firm adds former World Surf League Head of Business Development to Fuel Business Expansion and Partnership Initiatives
LOS ANGELES, Oct. 16, 2018 /PRNewswire/ -- Today, Influential, a leading AI influencer technology, Social Intelligence firm and IBM Watson Developer Partner, announces the appointment of Andrew Pelosi as the company's new Chief Business Officer. Pelosi brings over 10 years of business development and acquisitions experience.
Pelosi will lead all business development efforts and drive channel partnerships, including the company's recent partnership with global entertainment agency, WME. He will be tasked with driving the partnership, which will include bringing social amplification, social data, paid media and sales conversions for WME's industry-leading entertainment clients.
"This is a great hire for our rapidly expanding and hungry Influential team. Andrew's experience creating partnerships, creating new business opportunities and his overall passion for the work fits our mold here," said Ryan Detert, CEO and Founder of Influential. "We've had a fantastic year by way of funding, partnerships and more. Andrew will certainly add to the momentum of 2018 and into 2019."
Prior to joining Influential, Pelosi was most recently Vice President of Business Development with World Surf League (WSL), where he increased company revenue and developed strategic partnerships for one of the fastest growing, digital-first sports leagues.
"Influential has only begun to scratch the surface on what is possible with leveraging IBM Watson. The team has built an incredible technology that offers measurable value to brands," said Pelosi. "I am pleased to join an outstanding group of executives and look forward to working with them to grow the business."
About Influential
Influential is an AI social data and conversion technology, as well as a Developer Partner of IBM Watson and a Facebook Marketing Partner. Utilizing a network of over 300,000 social media influencers as a tactic for distribution, Influential runs both native and paid campaigns on Facebook, Instagram, Snapchat, Twitter, and YouTube for Fortune 500 brands including Walmart, McDonald's, Pepsi, Nestlé, General Mills, Toyota, Samsung, Sony Pictures and many more. Influential is the only company that can track deterministic one-to-one in-store foot traffic and sales attribution from paid influencer posts, as well as TV tune-in lift and attribution. Influential is a strategic partner of WME and Oracle's Moat and has offices in Beverly Hills, New York City, and Las Vegas. (www.influential.co)
SOURCE Influential
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