Havas PR Spearheads Launch of Innovative Parking Enforcement Technology with National and Local Media Campaign
Barnacle Parking Enforcement Hires Havas PR as Agency of Record
NEW YORK, Nov. 8, 2016 /PRNewswire/ -- Havas PR North America, the award-winning New York–based PR arm of Havas, has been named agency of record by Barnacle Parking Enforcement, a company that recently unveiled its parking enforcement technology – The Barnacle – which seeks to replace the boot. Havas PR has been leading the Company's national and local roll-out as the product moves from several pilot cities to full launch in Q1 2017.
Barnacle Parking Enforcement joins the agency's current roster of forward-looking clients such as ORIG3N, Covestro and WEX, among others.
This year Havas PR's client roster has continued to grow, both organically and as a result of new business wins, in sectors that range from cause to consumer, to corporate to health and wellness.
"We knew Havas PR from its years of award-winning work with the Bob Woodruff Foundation, where my wife is executive director," said Kevin Dougherty, president of Barnacle Parking Enforcement. "Their cause work drew us in, but it's their entrepreneurial spirit that has confirmed to us that the team at Havas PR is the right partner for us."
"Havas PR is developing a multifaceted strategic communications platform to introduce the Barnacle to a growing market of future-forward municipal infrastructures," said Marian Salzman, CEO, Havas PR North America. "We met Kevin and his team, and by the end of the week we had jumped in to get the amazing brand narrative out to the audience he wanted to target—the widespread media coverage we've already achieved for this client exemplifies our lean and agile approach."
For more information about Havas PR, please visit us.havaspr.com.
About Havas PR
Havas PR lives and thrives in New York City and three promising P's—Phoenix, Pittsburgh and Providence—as well as Boston and Washington, D.C., proving through those offices' successes that the "Local is the new global" trend (which we spotted many years ago) has truly come to life. We're newscrafters and buzz builders who launch and nurture brands that people admire, adore and emulate. To learn more about the agency and its award-winning work, visit us.havaspr.com.
Contact:
Samantha Wolf
Havas PR
646-515-3574
[email protected]
SOURCE Havas PR
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