Harrah's Entertainment Named 'Corporation of the Year' by the Urban Chamber of Commerce

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The company was recognized for its continued support and commitment to the community and its business accomplishments.

"We are very appreciative to be named the first-ever recipient of the 'Corporation of the Year' award," said Fred Keeton, vice president of finance, external affairs and chief diversity officer. "At Harrah's we are proud to support the Urban Chamber so it may continue to assist African American business owners and enhance economic development across the Las Vegas valley."

In addition to the award, a celebratory roast event was held for community icon Hannah Brown who introduced the Hannah Brown Community Development Corporation (HBCDC), a non profit organization whose mission is to support economic development and education initiatives. Following the presentation, Harrah's presented HBCDC with $25,000 to support the non profit's initiatives.

The Urban Chamber of Commerce Annual Awards Gala was the setting for tributes and accolades to local companies and individuals for their accomplishments in business. Honors at the event included, "Micro Business of the Year," "Small Business of the Year," "Large Business of the Year," "Presidents Award" and for the first time the "Corporation of the Year" award.

About Harrah's Entertainment Diversity and Inclusion

Harrah's Entertainment, Inc. is committed to conducting business responsibly by providing employees with equal opportunities for growth and contribution under the direction of its diversity and inclusion department.  Harrah's approaches diversity and inclusion in parallel paths, through traditional representational diversity and through cognitive diversity. Employees' life experiences, background and skills are utilized in diverse-by-design teams to help drive better business outcomes. The diverse-by-design approach can be applied across all business functions to achieve better outcomes and to solve the company's hardest problems or its most complex opportunities. The use of the cognitive diversity model sets Harrah's apart as a leader in best diversity and inclusion practices.

Harrah's is the only company in the casino entertainment industry to receive a perfect score three times on the Human Rights Campaign (HRC). The Nevada Minority Business Council inducted Harrah's Entertainment into their hall of fame as "Corporation of the Decade," for the company's 15-year dedication to diversity and inclusion. Most recently, Profiles in Diversity Journal conferred its top honor, the "2010 Diversity Leader Award," to Harrah's for its outstanding diversity communications practices. Harrah's has a longstanding history of community engagement and social responsibility and was named Business Week's "Most Generous Company in America." Harrah's is committed to creating a dynamic and innovative culture where individual growth is not only encouraged, but also rewarded, recognized and celebrated.

SOURCE Harrah's Entertainment, Inc.