Halal Food Market: Increasing sales through retail channels to drive growth
The sales and distribution of products in the US happen primarily through organized and modern retail channels. Globally, the sales of halal food are mainly dominated by wet and traditional markets. However, in the US, the sales of halal food are maximum through modern retail channels such as supermarkets, hypermarkets, convenience stores, and more. With the growing demand for halal foods, several retailers are selling halal labeled food products. It is a mandate for the supermarkets and other retailers that supply halal food, to clearly label halal. In 2016, more than 7500 places sold halal food in the US as compared to nearly 200 places in 1998. These stores have dedicated space (shelf space) for halal foods and are kept separately from non-halal foods. Thus, most consumers trust this source of distribution for halal meat products. Such factors will drive the growth of the halal food market the in US at a CAGR of over 5% during 2020-2024.
Halal Food Market: Increasing concerns about hygiene and health among consumers is a major trend
The increase in consumption of halal meat is owing to the increasing concerns about hygiene and health among consumers. A small percent of the US population is Muslims. However, the market for halal foods is still growing owing to the rising awareness about the health benefits associated with halal among non-muslims. To leverage this preference, many restaurants, and food chains are adopting halal labels in the country.
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Halal Food Market: Segmentation Analysis
This market research report segments the halal food market by Product (Halal meat, poultry, and seafood, Halal cereals and grains, Halal fruits, vegetables, and nuts, Halal beverages, and Other halal foods), Distribution Channel (Supermarkets and hypermarkets, Traditional retailers, and Others), and End-user (Retail and Foodservice).
- Segmentation by Product - The rising purchasing power of the consumers and the increasing preference for pre-cooked and convenience foods will drive the demand for products such as sausages, salami, bacon, corned beef, beef ham, and others. This, in turn, will create a demand for halal meat, which is considered healthier meat than other meat (except kosher meat). Therefore, the growth of the halal food market share in the US by the halal meat, poultry, and seafood segment will be significant during the forecast period.
- Segmentation by Distribution Channel -The growth of organized retail in the country has led to growth in the sales of halal food through supermarkets and hypermarkets. Usually, supermarkets purchase halal food products from traditional markets like wet markets and slaughterhouses. Then it modifies, processes the product, and price it accordingly. Many slaughterhouses have partnered with supermarkets and wholesalers as their supply channels. Therefore, the growth of the halal food market share in the US by the supermarkets and hypermarkets segment will be significant during the forecast period.
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Related Reports:
Halal Food Market -The halal food market has the potential to grow by USD 388.11 billion during 2021-2025, and the market's growth momentum will decelerate at a CAGR of 4.46%. Download a free sample now!
Kosher Foods Market -The kosher foods market has the potential to grow by USD 13.73 billion during 2021-2025, and the market's growth momentum will accelerate at a CAGR of 7.48%. Download a free sample now!
Halal Food Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2019 |
Forecast period |
2020-2024 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5% |
Market growth 2020-2024 |
USD 8.17 billion |
Market structure |
Fragmented |
YoY growth (%) |
2.96 |
Performing market contribution |
US at 100% |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Al Safa Foods Ltd., American Foods Group LLC , The American Halal Co. Inc., Barry Callebaut AG, Cargill Inc., Coleman Natural Foods LLC, Crescent Foods, Kronos Foods Corp., Midamar Corp., and Nema Food Distribution Inc. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, market condition analysis for forecast period, |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Content
Executive Summary
Market Landscape
- Market ecosystem
- Value chain analysis
Market Sizing
- Market definition
- Market segment analysis
- Market size 2019
- Market outlook: Forecast for 2019 - 2024
Five Forces Analysis
- Five forces analysis
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
Market Segmentation by Product
- Market segments
- Comparison by Product
- Halal cereals and grains - Market size and forecast 2019-2024
- Halal beverages - Market size and forecast 2019-2024
- Other halal foods - Market size and forecast 2019-2024
- Market opportunity by Product
Market Segmentation by End-user
- Market segments
- Comparison by End-user
- Retail - Market size and forecast 2019-2024
- Foodservice - Market size and forecast 2019-2024
- Market opportunity by End-user
Market Segmentation by Distribution channel
Customer Landscape
- Market drivers
- Market challenges
- Market trends
Vendor Landscape
- Competitive scenario
- Vendor landscape
- Landscape disruption
- Industry risks
Vendor Analysis
- Vendors covered
- Market positioning of vendors
- Al Safa Foods Ltd.
- American Foods Group LLC
- The American Halal Co. Inc.
- Barry Callebaut AG
- Cargill Inc.
- Coleman Natural Foods LLC
- Crescent Foods
- Kronos Foods Corp.
- Midamar Corp.
- Nema Food Distribution Inc.
Appendix
- Scope of the report
- Currency conversion rates for US$
- Research methodology
- List of abbreviations
About Technavio
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.
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SOURCE Technavio
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