Global Cities Retail Guide Gives Insider View Of Dynamic Retail Market

NEW YORK, Sept. 12, 2012 /PRNewswire/ -- Cushman & Wakefield today announced the launch of its Global Cities Retail Guide, the retail real estate industry's new premier global knowledge tool, created to help retailers understand, enter, operate and thrive in the world's diverse retail markets.

The web-based Global Cities Retail Guide gives retailers and Food & Beverage (F&B) operators virtual "in-country" access to the unique dynamics of local retail markets around the world. Cushman & Wakefield's local retail real estate professionals, located in 243 offices in 60 countries, not only know their local markets, but understand the business of international retailers and F&B operators. Compiled from this knowledge base, the Global Cities Retail Guide offers insights to local markets, including culture, demographics, customs, how business is done, leasing guidelines, where major shopping streets are, which type of retailers can be found in different submarkets and more.

"Retail is a dynamic and ever-changing business, and our clients require real-time information and expertise to make business decisions," said Glenn Rufrano, President and Chief Executive Officer of Cushman & Wakefield. "As a global real estate advisor, it is our responsibility to help retailers truly understand how their business can function and succeed in a local environment. Not only will the Global Cities Retail Guide constantly evolve, but it can go anywhere and be used by anyone."

The Global Cities Retail Guide will launch with overviews of 14 countries and 32 local markets, and will continue to grow with the retail industry.

"What makes the Global Cities Retail Guide so useful is the format," said John Strachan, Global Head of Retail for Cushman & Wakefield.  "Our local professionals are presenting comprehensive market profiles in one central guide.  No two retail markets are alike.  The Global Cities Retail Guide gives retailers and F&B operators an intuitive way to understand the nuances and dynamics of each market, compare different cities and ultimately, decide which retail destinations will be best for their business."

Cushman & Wakefield is an industry knowledge leader, and its global retail platform has helped retailers and retail owners around the world. In addition to its Global Cities Retail Guide, launched at the 2012 ICSC Retail Real Estate World Summit in Shanghai, Cushman & Wakefield also released its Global Perspective on the Shopping Center Industry earlier this week. Following the World Summit, Cushman & Wakefield will release its Retail MarketView, Malls to Look Out for in 2013 and its Retail Globalization Index. Cushman & Wakefield's annual Main Streets Across the World report will be released at MAPIC in Cannes, France.

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Cushman & Wakefield is the world's largest privately‐held commercial real estate services firm. The company advises and represents clients on all aspects of property occupancy and investment, and has established a preeminent position in the world's major markets, as evidenced by its frequent involvement in many of the most significant property leases, sales and assignments. Founded in 1917 it has 243 offices in 60 countries and more than 14,000 employees. It offers a complete range of services for all property types, fully‐integrated on a global basis, including leasing, sales and acquisitions, debt and equity financing, investment banking, corporate services, property management, facilities management, project management, consulting and appraisal. The firm has more than $4 billion in assets under management globally. A recognized leader in local and global real estate research, the firm publishes its market information and studies online at www.cushmanwakefield.com/knowledge.

SOURCE Cushman & Wakefield

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