RALEIGH, N.C., May 13, 2013 /PRNewswire-USNewswire/ -- Expion, a social media management software company, today announced it has added Instagram and Foursquare to the broad lineup of social channels that it provides social media management and moderation capabilities for. The addition of Instagram and Foursquare gives brands the ability to monitor and provide feedback on user-generated images, comments and responses.
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Expion is part of an exclusive group of companies that have been granted access to the Instagram API allowing for third party moderation on the photo-centric platform. Brands looking to maximize impact and reach through Instagram photos now have a streamlined way within Expion's moderation solution to engage this audience and comment, as a brand, on photos.
With the Instagram integration, brands can now comment on Instagram photos based on location and share across their local Facebook, Google+, and Twitter accounts. Instagram photos are automatically surfaced based on a radius around individual locations. This allows brands to streamline their social media efforts and provides a powerful way to find and share localized customer content.
By adding Foursquare, Expion now offers its customers the ability to like tips and comments made to a brand's Foursquare pages, further enabling brands to be present where their audiences are interacting. This represents the first phase of Foursquare functionality via Expion – the company will continue to expand its offering by allowing publishing updates to local pages.
Availability
The Instagram and Foursquare integrations are available to Expion customers immediately for no additional fee. With the addition of these two social channels, Expion allows brands to manage and monitor their presence across seven of the most popular social platforms: Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram and Foursquare.
About Expion
Expion alleviates top pain points for brand marketers by providing a proven way to understand, manage, control and grow a brand's social media presence – at a local and global level. Leading global brands use Expion for their social media management, including AMC, Applebee's, Coca-Cola, H&R Block, Hilton, Home Depot, Kraft, Mattel, and Mondelēz International. With unmatched brand and competitive insights, and total control across multiple brand accounts on Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram and Foursquare, Expion ensures strong social based on best practices and competitive/industry insights.
Contact:
Casey Ibbetson / Kelley James
Zeno Group for Expion
(310) 566-2282 / (310) 566-2294
[email protected] / [email protected]
SOURCE Expion
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