Digital Marketing Experts Speak to the Power of Innovation, Measurement and Customer-Centricity at the 2017 Rakuten Marketing Symposium in Scottsdale, AZ

SAN MATEO, Calif., Feb. 1, 2017 /PRNewswire/ -- Symposium Scottsdale 2017 – Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven marketing, today launches this year's affiliate marketing Symposium taking place February 1-2 at the JW Marriott Scottsdale Camelback Inn Resort & Spa.

Led by a passionate team of digital marketing experts and industry thought-leaders, this highly anticipated event boasts a two-day agenda centering on the power and demand for innovation, transparent measurement and customer-centric insight for today's marketing leaders.

"Marketers are facing an increasingly dynamic and rapidly changing landscape," commented Tony Zito, Rakuten Marketing CEO.  "And continued innovation, advanced measurement and superior customer focus has become critical to success.  This year's Scottsdale Symposium brings together an expert line-up of industry thought leaders to share top insights and experiences, and offer guidance to brands focused on making 2017 their highest performing year yet."

This year's Rakuten Marketing Symposium is on track to be the most dynamic coming-together of digital marketing collaboration, insights and expertise with participation by both large and growing brands and online performance marketing leaders nationwide.  This includes hundreds of executives from top companies doing business online, representatives from leading and innovative publisher websites, and online marketers from Rakuten Marketing's client base of over 3,000 advertisers.

The full Symposium agenda, including 21 and Other Numbers That Changed My Life: Harnessing the Power of Analytics to Improve Your Business, and Strategy Session: Cracking Content and Influencers: Understanding How the Latest Marketing Trends Can Work For Your Brand can be found at http://marketing.rakuten.com/symposium-scottsdale-2017 .

About Rakuten Marketing
Rakuten Marketing's industry leading solutions empower marketers to thrive in their evolved role and achieve the full potential of digital marketing, efficiently and effectively, with data-informed insights that create consistent, engaging and influential experiences across screens. Offering an integrated solution, along with unique insights and consultative partnerships, Rakuten Marketing delivers the tools that marketers need to increase efficiency, productivity and performance.

Rakuten Marketing is a division of Rakuten Inc. (4755: TOKYO), one of the world's leading Internet service companies. The company is headquartered in San Mateo, California, with offices in Australia, Brazil, Japan, the United Kingdom, and throughout the United States. Follow us on Twitter or learn more at http://rakutenmarketing.com.

Contact: Lisa Tadje, 1-801-718-9980, [email protected]

SOURCE Rakuten Marketing

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http://marketing.rakuten.com