Digital Instructional Materials Now Outpace Print in the Classroom, New Study Finds

STAMFORD, Conn., May 28, 2015 /PRNewswire/ -- Adoption of the Common Core State Standards (CCSS) has been a catalyst for an across-the-board spending boost by local school districts, according to findings in Common Core Update, a new study from Education Market Research (EMR)/Simba Information.

The key to this stimulus, the report finds, is that programs which are built on the blueprint of the Common Core have the best chance of displacing programs which don't share that feature.

Everyone is interested in the effects of Common Core State Standards (CCSS) on the K-12 school market. Of particular importance is how spending patterns related to instructional materials, technology, assessment, and professional development have been altered as a result of the adoption of Common Core. This report examines those new spending patterns in depth.

"Is there a growing backlash against the new Common Core standards? News reports make it sound like there is," said Dr. Robert M. Resnick, president and principal researcher for EMR. "It is important to recognize that not all of the Common Core headlines have been negative. In fact, some recent research strongly suggests that Common Core is actually working in students' favor, at least in one state which was the earliest adopter of CCSS."

Common Core Update (May 2015) covers the waterfront of changes in the way CCSS is causing teachers to act differently and to use different instructional materials in all of the curriculum areas.  While full implementation of Common Core State Standards and related Common Core assessments is in its early stages, already information is surfacing on the reading and math standards that students find the most challenging.

The report analyzes the educator survey data EMR has most recently collected in Reading (January 2014), Mathematics (June 2013), Social Studies (January 2015), and Science (June 2015), specifically in terms of educator perceptions, preferences, and spending patterns related to Common Core (and Next Generation Science Standards). All results were analyzed by job title, grade level, and geographic region to pinpoint the most profitable strategies for K-12 product developers/marketers to consider pursuing as they prepare or revise their programs for upcoming adoptions.

The information in Common Core Update is unique and not available from any government or commercial source other than EMR/Simba Information. For more information on the report please visit http://www.simbainformation.com/redirect.asp?progid=87507&productid=9013741 or call 888-29-SIMBA.

About Education Market Research 
EMR analyzes the U.S. K-12 school market in all of it facets - textbooks, supplemental materials, computer hardware, software, video, online - and in each of its grade levels, major curriculum areas, and "markets within the market". The data contained in EMR's publications comes from original studies conducted by EMR using an information gathering network comprised of tens of thousands of educators. EMR provides original market intelligence not available from any other source.

About Simba Information 
Simba Information is widely recognized as the leading authority for market intelligence in the media and publishing industry. Simba's extensive information network delivers top quality, independent perspective on the people, events and alliances shaping the media and information industry. Simba publishes newsletters and research reports that provide key decision-makers at more than 15,000 client companies. For more information, please visit www.simbainformation.com.  

Contact:
Robert Resnick, Ph.D
718-474-0133
[email protected]

Logo - http://photos.prnewswire.com/prnh/20140801/132631

SOURCE Simba Information

Related Links

http://www.simbainformation.com/