DERMAFLASH Hosts Luxury Skincare Event at Neiman Marcus Michigan Avenue
Chicagoans Discover the Secret to Glowing, Fuzz-free Skin
CHICAGO, May 31, 2016 /PRNewswire/ -- DERMAFLASH, the first-of-its-kind revolution in skincare, hosted a gathering of Chicago's chicest women at Neiman Marcus Michigan Avenue on May 25 to celebrate the launch of its professional home exfoliation device at the luxury retail giant.
The breakthrough device, which takes its inspiration from dermaplaning, was created by Chicago spa industry veteran Dara Levy to give women a way to get spa-like skin at home. DERMAFLASH not only exfoliates by removing the top dead, dull layer of skin, it also temporarily removes peach fuzz using a gentle edge and sonic vibration. It is the perfect way to get a glowing, flawless canvas for summer's light, natural makeup looks.
"We had a great time and a great response at our official Chicago DERMAFLASH Neiman Marcus launch," said DERMAFLASH Founder & CEO Dara Levy. "We are grateful to celebrate the DERMAFLASH homecoming at Chicago's flagship store. DERMAFLASH was born in Chicago, steps away from where we are today and it feels good to be home."
The day kicked off with an intimate media luncheon hosted at Mariposa where guests noshed on a multi-course meal of popovers and consumed salad with roasted chicken, thai-chili scallop salad, seared salmon and delicious desserts including mint chocolate chip cookies, lemon bars and brownies while mingling with Dara. Attendees took home their own DERMAFLASH (retail value $189) plus a gift bag filled with the ultimate skincare samplers including a SilkPeel Gift Card from The Few Institute ($250 value) and products from La Prairie, Sisley, Bottega Veneta, ReVive, Carven, Chanel Beauty, Kate Somerville, Chantecaille, Kiehl's, Natura Bisse, Cartier, clé de peau and more.
Following the media lunch, Neiman Marcus opened the event up to the public, with a DERMAFLASH Trunk Show in the beauty department. Guests met Dara and were able to try out DERMAFLASH first hand with mini treatments and demonstrations. Everyone left with an Essentials Kit ($39 value that includes the Prep, Soothe and six Edges) and a SilkPeel Gift Card from The Few Institute.
DERMAFLASH Facial Exfoliating Device retails for $189 and is available at www.neimanmarcus.com as well as select Neiman Marcus stores nationwide.
DERMAFLASH is a simple three-step treatment and is safe for all skin types, skin colors, and ideal for all ages. It takes just 5 to 10 minutes from start to finish. Makeup goes on more smoothly and skincare penetrates better post-treatment.
ABOUT DERMAFLASH
DERMAFLASH is a non-invasive at home exfoliating device, inspired by both the in spa dermaplaning facial and the majesty of the hummingbird. The subtle sonic vibration gently mimics the flutter and vibration of the hummingbird's wings. The hummingbird is agile and glides effortlessly left, right, backwards and upside down, just like DERMAFLASH.
Bring back radiance and a more youthful appearance. www.dermaflash.com
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SOURCE DERMAFLASH
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