DC Brands International, Inc. Announces Second Consecutive Year of Successful Sponsorship of the Armed Forces Run and Expanded Distribution of H.A.R.D. Nutrition Functional Water Systems to Air Force Bases Around the World

DENVER, May 15, 2012 /PRNewswire/ -- DC Brands International, Inc., a publicly reporting company under the ticker symbol (OTC/HRDN), today announces that for the second consecutive year, it sponsored the 5K and 10K Armed Forces Run coordinated at Peterson Air Force Base in Colorado Springs. The 2012 Armed Forces Run took place this past weekend, and had simultaneously occurring runs at nine separate Air Force Bases around the world. H.A.R.D. Nutrition Functional Water Systems were provided to all the armed forces and civilians that participated in these runs at Air Bases here in the United States and around the globe.

The Company was very pleased with the turnout and interest in its H.A.R.D. Nutrition Functional Water Systems at this past weekend's events at Peterson Air Force Base, which included a Health Fair on Friday, and the Armed Forces Run on Saturday. Despite the colder than normal temperatures, the crowds still lined up to get H.A.R.D. Nutrition Functional Waters, and were anxious to participate in the run.

H.A.R.D. Nutrition Functional Water Systems were distributed to all of our forces participating in this year's Armed Forces Run at Air Bases in the Middle East of Bagram in Afghanistan, and Thumrait in Oman, as well as Thule in Greenland, two locations in Central and North Asia, a base in Africa, and two Air Bases in Alaska.

Dixon Marketing, a worldwide military marketing and sales agency now facilitates the distribution of H.A.R.D. Nutrition Functional Water Systems to the military systems.

To see photos of the 2012 Armed Forces Run and activities at Peterson Air Force Base, and the other Air Bases around the world, go to www.hardnutrition.com 

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (HRDN), presently specializes in the manufacturing of its functional beverages and health products. Established in 1998, DC Brands began producing a number of lines of energy drinks in 2005.  DC Brands then purchased the assets of H.A.R.D. Nutrition and began its quest to produce a new health line of products.  DC Brands has recently announced the release of its new H.A.R.D. Nutrition Functional Water Systems, which it expects will revolutionize the functional beverage category.

For more information on DC Brands International, Inc. and its H.A.R.D. Nutrition Functional Water Systems, visit its website at www.hardnutrition.com.

This release includes forward-looking statements on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as "may," "should," "potential," "continue," "expects," "anticipates," "intends," "plans," "believes," "estimates," and similar expressions. These statements are based upon current beliefs, expectations and assumptions and are subject to a number of risks and uncertainties, many of which are difficult to predict and include any anticipated success as a direct result of H.A.R.D. Nutrition Functional Water Systems being distributed internationally to U.S. Air force bases.                    

The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements. Important factors that could cause actual results to differ materially from those reflected in our forward-looking statements include, among others the Company's anticipated ability to increase its sales or market exposure from this expanded global distribution with the military, and other risk factors affecting our business as described in our recent Registration Statement on Form S-1. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.

CONTACT: Wade Brantley
[email protected]

SOURCE DC Brands International, Inc.