Customer Experience Transformation Using Business Intelligence Now Available for Resource Strapped Organizations

BI Insights drive tangible changes with innovative partnership

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Jun 28, 2012, 08:14 ET

STERLING, Va., June 28, 2012 /PRNewswire/ -- Today Customer Relationship Metrics, L.C. launches a partnership with Strategic Contact to create business transformation capabilities for companies to improve their customer experience performance.

Smart companies know customer experience is a competitive differentiator. Business intelligence enables a distinctive customer experience.

Most organizations don't have the time or resources to uncover insights and act on them. They are consumed with routine report generation and day-to-day demands. Many lack the tools, budget, and skilled staffing for "big data" technology investments.

This partnership fills that gap to enable companies to fix problems that are damaging their brands.

"Strategic Contact is excited about the opportunity because analytics and BI is such a strong need for our clients. This partnership opens the door for contact centers to gain insights and act on those insights," says Lori Bocklund, President of Strategic Contact.

Dr. Jodie Monger, President of Customer Relationship Metrics, says, "Tangible changes are what make business intelligence valuable. Strategic Contact has the experience, project processes, and tools to help clients implement changes because they lack the time, resources, or knowledge to pursue. This partnership fills the void between strategy and business results."

These two companies create powerful results whether clients desire an enhanced customer experience, cost reduction, or increased revenue. The extensive experience, industry recognized thought leadership, and innovative solutions presented by this partnership form a valuable offering for those who want to win.

Dr. Monger added, "Value is not generated from uncovering insights – it is generated from taking action on insights."

ABOUT CUSTOMER RELATIONSHIP METRICS, L.C.

Founded in 1993, Customer Relationship Metrics, L.C., headquartered in Sterling, Virginia, is a provider of contact center analytics and advisory services. Customer Relationship Metrics fixes customer relationship data problems with their deep domain expertise in customer behavior and performance analytics.

For more information, visit their award-winning blog at http://www.metrics.net/blog, or website at http://www.metrics.net. Don't miss registering for your risk-free data assessment.

ABOUT STRATEGIC CONTACT

Strategic Contact is an independent consulting firm that helps companies optimize the value of their customer contact technology and operations by developing and executing plans tied to business goals.

For more information, visit http://www.strategiccontact.com.

SOURCE Customer Relationship Metrics, L.C.