Crisp Media's Naftali Goldsmith Named One of the 30 Most Creative People in Mobile Advertising by Business Insider
Successful Kay Jewelers Campaign Secures Nomination for Goldsmith and Team
NEW YORK, May 13, 2013 /PRNewswire/ -- Crisp Media (www.crispmedia.com), the leading provider of premium mobile advertising technology, today announced that Director of Creative Services Naftali Goldsmith has been named one of the 30 Most Creative People in Mobile Advertising by Business Insider.
Goldsmith is a project management expert with over 10 years of experience across branding campaigns, social promotion and rich media mobile advertising. Since May 2012, Goldsmith has directed Crisp's creative team of art directors, developers and designers to produce top-quality mobile ad campaigns across multiple devices and platforms for clients like Microsoft, Cadillac, Toyota, Porsche, Victoria's Secret, Sam's Club and McDonald's.
Crisp Media houses an effective lineup of mobile ad products, but "The Closer" format used in a Kay Jewelers campaign, helped secure a spot on the Business Insider list. The Closer is used to drive sales which allows consumers to shop and purchase directly within an ad unit. Kay Jewelers utilized Crisp's technology to help sell engagement rings, necklaces and charms just in time for the holiday season.
"Being included in Business Insider's impressive list among other tech startups and advertising powerhouses is an honor," said Naftali Goldsmith, Director of Creative Services at Crisp Media. "My team and I take pride in creating the best possible mobile ad campaigns across multiple platforms and will continue to push the creative boundaries in the mobile ad space."
For more information about Crisp Media, please visit www.crispmedia.com.
About Crisp Media
Crisp Media is a leading provider of premium mobile advertising technology, media, and services to brand advertisers, agencies and publishers. Crisp's ad platform, Crisp Engage™, enables the development of mobile rich media ad units, serves campaigns across multiple device and OS types, and provides detailed analytics. Crisp's media offering, Crisp Premium Media™, provides targeted mobile inventory from premium publishers. The company has a proven track record, working with leading brands including General Motors, Intel, Proctor and Gamble, American Express and Paramount Pictures, and with publishers like CBS, IGN, Hearst, Meredith and The Wall Street Journal. Crisp is based in New York, with offices in Singapore. For more information, visit www.crispmedia.com
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212-561-7459
SOURCE Crisp Media
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