Cox's "Unbelievably Fair(SM)" Wireless Plans Now Available in Northern Virginia and Fredericksburg, Bringing More Value to the Bundle

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HERNDON, Va., July 14, 2011 /PRNewswire/ -- Cox Communications today officially introduced its "Unbelievably Fair" mobile phone and high-speed Internet service throughout Northern Virginia and Fredericksburg. The addition of wireless to Cox's existing bundle of video, Internet and landline telephone services brings an unprecedented value proposition to consumers and introduces greater ease in integrating home and mobile services. In the state of Virginia, Cox Wireless is now currently available in Northern Virginia, Hampton Roads and Roanoke.

Today, Cox builds on its long history of innovation and customer service excellence with the launch of Cox Wireless in Northern Virginia and Fredericksburg. The company's market research revealed that consumers wanted a more fair approach to wireless and Cox is responding with MoneyBack Minutes. Cox is the first wireless carrier to provide cash back on customers' bills for unused minutes each month – up to $20 a month – a significant departure from the industry standard by which consumers lose unused minutes or carry them over from month-to-month with no monetary benefit.

"Wireless consumers in Northern Virginia and Fredericksburg have long been underserved on customer service," said Allen Roberts, VP Operations, Cox Virginia. "With our customer-centric approach, we're delivering much more than excellent network coverage and call quality. We went a step further by introducing new services and features to the Cox bundle that were built on fairness. Plus, with a robust portfolio of devices, a nationwide network and award-winning service customers have come to expect from us, Cox delivers on the most important attributes of wireless service."

Cox's in-depth consumer research found that consumers are frustrated with surprise overage charges on their monthly bills. To further its commitment to delivering a more fair approach to wireless spending, Cox Wireless automatically provides customers with free text message Usage Alerts when they approach their maximum number of monthly minutes and messages.  This "no surprises" service enables customers to adjust usage habits or upgrade rate plans to avoid overage charges. Cox also makes it easy to save minutes by providing free Cox Mobile-to-Mobile and calling between the customer's home Cox Digital Telephone and Cox Wireless device.

To further sweeten the reward for existing customers, Cox's bundled customers can choose one free upgrade when they add Cox Wireless. With Bundle Benefits, Advanced TV customers can choose a free premium channel or Cox Movie Pak, which includes Encore, Epix, Sundance and Vutopia; high-speed Internet customers can upgrade from Preferred to Premier; home telephone customers can add unlimited domestic long distance calling on their Cox Digital Telephone service; or bundled wireless customers can choose earlier unlimited weekday calling on their Cox Wireless  device.

"With the addition of wireless services, Cox has devised an approach that is a natural extension of its bundle, providing value and simplicity which should resonate with consumers," stated Irene Berlinsky, senior research analyst with IDC.

Retail Presence

With the arrival of Cox Wireless, mobile solutions are now available at the recently unveiled Cox Solutions Stores. At the heart of the in-store experience is the Learning Lounge, a comfortable area where a friendly and knowledgeable Solutions Educator is available to help customers get the most from their wireless device and mobile experience as well as other Cox products and services, such as programming your DVR from multiple devices.

"Throughout the Solutions Store, customers learn how easy it is to use many of the features and services of Cox Wireless, leaving with personalized knowledge that makes them feel excited and empowered in the wireless world," stated Chris Pantoya, VP Sales, Cox Virginia. "The retail experience provides complete entertainment and communications solutions, including their TV, internet and home phone services, providing the convenience of one-stop-shopping and making it easy for consumers to see the 'wow!' of integrating Cox products and services."

Wireless Devices

From Android™ enabled smartphones to feature-packed devices, Cox Wireless's portfolio of devices will meet the needs of every customer and continue to expand. The devices include:

• HTC Desire™, an Android enabled touch smartphone with WiFi, 1 GHz processing speeds and HTC Sense™ interface
• LG Axis™, an Android enabled smartphone with 3.2" (480x 800) touchscreen and slide out QWERTY keyboard, Wi-Fi and 3.0 MP camera which support panoramic shots
• HTC Wildfire™ , an Android enabled smartphone with WiFi featuring app-sharing widget that works on Twitter, texts or email  with a 3.2-inch touch screen
• Samsung Gem™, an Android enabled smartphone with an 800MHz processor, 3.2 megapixel camera, Wi-Fi and Swype® technology
• Samsung Messager® Touch, Brew enabled multimedia device featuring a 2.6-inch touch-screen, QWERTY keypad, pre-loaded widgets and 100 MB of storage
• Samsung Finesse™ , touchscreen design with 3.2" LCD display for fast access to features and applications, 2.0 megapixel camera and 3G data transfer speeds.
• Samsung Profile™ , stay connected on the go with this 3G messaging platform on a BREW operating system. Includes a QWERTY keyboard with 2.4" screen and 2.0MP camera
• Plus, several other feature phones and the Cox On-the-Go Modem, for Cox High Speed Internet On-the-Go(SM)

Click here to view the comprehensive device portfolio.

To help simplify customers' lives, the Cox Wireless experience will debut with popular Cox features already integrated into many of the mobile devices, such as the ability to program the home DVR and see TV listings from their mobile device. Similarly, Cox customers with an Android device can easily download the Cox Mobile Connect app from the Android Market to also program their home DVR and see TV listings from their mobile device. This app marks the beginning of many Cox apps that will soon be available to provide greater convenience and mobility for Cox features and services. Additional features to simplify customers' lives include Universal Contact Manager to securely manage, backup and organize all Cox High Speed Internet and Cox Wireless contacts in one place; and Voice Mail to Text which converts voice mail messages to text and delivers them to the Cox Wireless device as a text message, giving customers the freedom to read messages and respond without ever dialing. Cox will continue to enrich and evolve its wireless experience by adding new features and services to enjoy while on-the-go.

For more information about Cox Wireless service and details on devices and all rate plans, including images and videos, visit www.unbelievablyfairwireless.com.

Social Media: #CoxWireless, #UnbelievablyFair, #MoneybackMinutes, #BundleBenefits, #CoxSolutionsStores

About Cox Communications:

Cox Communications is a broadband communications and entertainment company, providing advanced digital video, Internet, telephone and wireless services over its own nationwide IP network. The third-largest U.S. cable TV company, Cox serves more than 6 million residences and businesses. Cox Business is a facilities-based provider of voice, video and data solutions for commercial customers, and Cox Media is a full-service provider of national and local cable spot and new media advertising.

Cox is known for its pioneering efforts in cable telephone and commercial services, industry-leading customer care and its outstanding workplaces. For seven years, Cox has been recognized as the top operator for women by Women in Cable Telecommunications; for six years, Cox has ranked among DiversityInc's Top 50 Companies for Diversity, and the company holds a perfect score in the Human Rights Campaign's Corporate Equality Index. More information about Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com and www.coxmedia.com.

SOURCE Cox Communications

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