Cool Drink Offerings Bring Heat to US Cup and Lid Sales

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Aug 18, 2016, 04:37 ET

CLEVELAND, Aug. 18, 2016 /PRNewswire/ -- The Freedonia Group published a blog post discussing how trends in beverage consumption influences the disposable cup industry.

Analyst Katie Wieser starts the blog with "Summer is the season of blockbuster movies, weekend barbecues, garden weddings, and, of course, chain restaurants making every attempt to lure in new customers with seasonal cold beverage offerings." Just this year, Starbucks introduced blended Granitas drinks, Chick-fil-A debuted a frozen lemonade, and Checkers and Rally's launched a new Chill Spot menu.

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The greater use of PET in foodservice packaging has helped makers of disposable cups gain back some of the losses they saw when Americans, particularly when buying food for kids, cut back on fountain soft drinks in favor of healthier alternatives such as bottled water or juice.

The Freedonia Group Cups & Lids study analyzes the overall industry. Demand for cups and lids in the US is projected to expand 3.9 percent per year to $10.6 billion in 2020. Gains will be supported by food trends that favor convenience and smaller portions.

More information about the study can be accessed here:
http://www.freedoniagroup.com/DocumentDetails.aspx?ReferrerId=RF-PRNEWS&StudyID=3445

For more information about products and the article cited in this blog check out: https://news.starbucks.com/news/starbucks-summer-menu-2016
http://www.brandeating.com/2015/03/chick-fil-introduces-new-frosted.html
https://www.qsrmagazine.com/menu-innovations/putting-some-pop-soda

About The Freedonia Group – The Freedonia Group, a division of MarketResearch.com, is a leading international industrial research company publishing more than 100 studies annually. Since 1985 we have provided research to customers ranging in size from global conglomerates to one-person consulting firms. More than 90% of the industrial companies in the Fortune 500 use Freedonia Group research to help with their strategic planning. Each study includes product and market analyses and forecasts, in-depth discussions of important industry trends, market share information and profiles of the leading industry players. Reports can be purchased at www.freedoniagroup.com and are also available on www.marketresearch.com and www.profound.com.

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SOURCE The Freedonia Group