Consumer Electronics Brands Close the Year Strong on Shopatron

SAN LUIS OBISPO, Calif., Jan. 5, 2011 /PRNewswire/ -- Consumer electronics brands using Shopatron eCommerce enjoyed a strong fourth quarter as shoppers flocked to their computers to purchase their gifts this holiday season.

(Logo:  http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO)

Consumer electronics stores in the Shopatron exchange saw same-store online sales grow 83% year over year in Q4, including a 109% increase in December during the height of the holiday shopping season.

More than 15 consumer electronics and car audio brands have online stores powered by Shopatron retail-integrated eCommerce, working with more than 750 dealers to fulfill orders online and in stores. Using the Shopatron model, top brands like JL Audio are able to capture orders on their branded website and distribute the orders to local, authorized dealers, facilitating numerous delivery methods – including in-store pickup and installation to help drive additional sales for retail partners.

"Our consumer electronics brands have been trendsetters in selling online," said Ed Stevens, founder and CEO of Shopatron. "These brands get the most out of their online stores, using advanced eCommerce features like Public Promotions, in-store pickup and free shipping to convert more sales and drive more foot traffic to their dedicated dealers."

Recent consumer electronic brands to launch stores on the Shopatron exchange include Black Rhodium and ELAC Audio.

Many of Shopatron's consumer electronics brands will be on hand at the 2011 International Consumer Electronics Show (CES) Jan. 6-9 in Las Vegas, including ARC Audio, JL Audio and Polaroid. Dealers are encouraged to stop by and speak with their brands or contact Shopatron to find out how they can gain incremental sales through the Shopatron exchange.

ABOUT SHOPATRON

Founded in 2001 in San Luis Obispo, Calif., Shopatron is the No. 1 retail-integrated eCommerce solution for branded manufacturers, distributors and multi-channel retailers. Working with more than 800 manufacturers and 12,000 retail partners across 35 industries, Shopatron meets the unique eCommerce needs of branded manufacturers and multi-channel retailers.

With Shopatron's retail-friendly solution for branded manufacturers, Coex Freedom, brands sell on their website and send orders to retail partners for fulfillment. This solution eliminates channel conflict, builds retailer relationships, grows distribution and increases overall sales. Shopatron's solution for multi-channel retailers, Coex Private, allows retailers to fulfill orders from all inventory centers, enabling in-store pickup capabilities that drive traffic to stores for additional services and sales.

Shopatron clients include top brands such as Callaway Golf, Suzuki, Polaroid, Mizuno, Ducati, JL Audio and Sport Chalet. For more information, call 866-625-5050 or visit ecommerce.shopatron.com.

SOURCE Shopatron

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