Clubhouse Media Group Hosts Los Angeles' Top Influencers To Raise Awareness And Funds For Homeless Youth At #YOUMATTER Launch
The Company's Participation is the First in a Series of Efforts by Clubhouse Media Group to Increase Philanthropic Efforts Amongst its Creator Network
LOS ANGELES, July 26, 2021 /PRNewswire/ -- On Friday, July 23, 2021 Clubhouse Media Group, Inc. hosted over one hundred of Los Angeles' top influencers at popular content house @TheClubhouseBH for the launch of #YOUMATTER, a social campaign aimed at helping California's youth overcome homelessness. The social media collaboration event is part of the company's effort to encourage philanthropic participation and cause marketing amongst its network of influencers and their Gen-Z and Millennial audiences.
The event featured nearly 300 guests including social media influencers, non-profit organizations, community advocates and major brands who came together to amplify how it takes only one person to make a difference in a life, #YOUMATTER. The afternoon event featured live entertainment, visual activations and various sponsorships from leading consumer brands. All participants were asked to use their own social platforms and share a post telling the world about someone in their life who makes them feel like they matter. Supporters were encouraged to donate $5 to Covenant House of California in the name of that person.
"As an influencer marketing agency with a network of over 400 million monthly impressions, we have an opportunity to champion important causes that resonate with our creators," said Clubhouse Media Group's Arlene Guzman. "The #YOUMATTER campaign is the first, of what will be many, cause marketing campaigns for our creators and we hope that these campaigns will help to positively impact the lives of those in need."
The #YOUMATTER Social Campaign raises awareness and funds that will positively influence the lives of local youth via The Wayfarer Foundation and Covenant House California, a nonprofit homeless shelter that provides sanctuary and support services for youth ages 18-24 overcoming homelessness and trafficking.
"As an influencer, I feel we have an obligation and a responsibility to use our platforms for good," said Ava Tortorici. "I'm excited to be part of a creative community that is taking action to help raise awareness and funds for organizations who can make a difference in the lives of those experiencing homelessness."
As one of its first philanthropic efforts, Clubhouse Media Group is focusing on leveraging their influencer reach (of nearly 400 million) and impact for good by partnering up with #YOUMATTER. Clubhouse is excited to emphasize the importance of philanthropy and inspire its global Gen-Z and Millennial audiences. The company is looking forward to participating in more philanthropic efforts and events in the future.
About Clubhouse Media
Clubhouse Media Group represents the future of influencer media and marketing, with a global network of professionally run content houses, each of which has its own brand, influencer cohort and production capabilities. Collectively, The Clubhouse reaches more than 400 million. The Clubhouse offers management, production and deal-making services to its handpicked influencers, a management division for individual influencer clients, and an investment arm for joint ventures and acquisitions for companies in the social media influencer space. The Clubhouse management team consists of successful entrepreneurs with financial, legal, marketing and digital content creation expertise.
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SOURCE Clubhouse Media Group
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