CJ Corporation Opens 'Bibigo' Flagship Restaurant In Beverly Hills

LOS ANGELES, May 3, 2012 /PRNewswire/ -- CJ Corporation, Korea's number one food company and leading producer of Asian foods, today announced the opening of Bibigo Korean Healthy Fresh Kitchen in Beverly Hills, Calif. The flagship restaurant provides a casual dining experience and fresh take on traditional Korean cuisine, offering customizable combinations of bibimbap varieties. Featuring an on-site store selling CJ/Bibigo branded foods, the restaurant will also serve as CJ Foods' test kitchen for developing future packaged goods offerings.

"In a time when Korean food has become a cuisine of choice we are happy to bring a unique, healthy and fresh take to traditional foods in Beverly Hills with our second Bibigo location," said Elliot Chung, senior brand marketing manager at CJ Foods. "The idea behind utilizing the kitchen as a test space for CJ Foods allows us to take inspiration from our customers and introduce new dynamic cuisine. In addition, the on-site store offers the opportunity for customers to bring the tastes of their favorite Bibigo dishes home with them and incorporate into their own recipes."

The Bibigo restaurant offers a modern twist on traditional Korean cuisines with an assemble-to-order selection of bibimbap, one of Korea's most well-known dishes, including stone pot bibimbap and Korean tapas. In addition, the menu offers authentic Korean beverages such as raspberry and rice wines.

The Bibigo Beverly Hills location marks the company's second U.S. location in Los Angeles, and 12th globally. Located at 225 South Beverly Dr., Beverly Hills CA 90212, between Wilshire and Olympic, the new restaurant is open seven days a week, from 11am-10pm.

For more information visit http://www.bibigo.com/, or www.cjfoods.com for the CJ/Bibigo pantry ingredient line, which can also be found at Kroger and Safeway locations nationwide.

About CJ Foods
Since 1953, CJ Foods has been dedicated to creating joy and delighting consumers by introducing healthy and convenient foods through the development of state-of-the-art technology, combined with the use of the best ingredients available.  Over the last 50 plus years, this dedication to providing the best food products in the market has made CJ Foods one of the most recognized and trustworthy companies in South Korea.  The company established a presence in the U.S. in 1978, and is on a mission to introduce the delicious and nutritious Korean food culture to the rest of the world.  CJ Foods continues to strive to create the best products that Korean food has to offer and make new fans among consumers every day. For more information, please visit www.cjfoods.com.   

SOURCE CJ Corporation

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