CIROC® Ultra Premium Vodka Celebrates Alongside Some Of Latin Music's Biggest Names At The Latin GRAMMY® Acoustic Sessions
Alejandro Sanz, Carlos Vives, Natalia Lafourcade, Andres Lopez, Concha Buika and Jesse & Joy perform at this year's international installments of the intimate acoustic concerts
MIAMI, Sept. 12, 2013 /PRNewswire/ -- CIROC® Ultra Premium Vodka, the official spirits sponsor of the 14th Annual Latin GRAMMY Awards®, celebrated alongside several incredible artists at the Latin GRAMMY® Acoustic Sessions that took place in Bogota on August 21, 2013, and Mexico City, on September 5, 2013. Along with stylish CIROC cocktails, audiences enjoyed performances by Carlos Vives, Natalia Lafourcade, Andres Lopez and Concha Buika in Bogota, and, in Mexico City, the evening was hosted by Gloria Calzada with performances by Alejandro Sanz and Jesse & Joy. The events were invitation-only acoustic concerts that welcomed approximately 700 people combined.
The Latin GRAMMY Acoustic Sessions series was launched three years ago in key U.S. and Latin American cities, but this was the first time the concert series made a stop in Colombia and the third year that Mexico City played host to the Acoustic Session with international talent.
"Having the Latin GRAMMY Acoustic Session in key Latin American cities is a great opportunity for CIROC to support and celebrate Latin music and continue to create unforgettable experiences across Latin America and the Caribbean as part of its sponsorship of the 14th Annual Latin GRAMMY Awards," said Pablo Naumann, Senior Brand PR Manager, Reserve Brands for DIAGEO Latin America & the Caribbean.
Highlights of the concert in Colombia included Carlos Vives joining forces with Natalia Lafourcade to perform a special acoustic duet version of his hit, "Ahi llego Yo," followed by an intermission where Andres Lopez entertained audiences with his comedic performance. The celebrated artist Concha Buika took to the stage last and wowed the crowd with her soulful tunes. During the concert in Mexico City, guests were treated to some dynamic performances when Jesse & Joy joined Alejandro Sanz on stage for a joyful song.
CIROC is the official spirits sponsor of the 14th Annual Latin GRAMMY Awards that will be broadcast live on the Univision Network on Thursday, Nov. 21 at 8 p.m. Eastern/7 p.m. Central and invites consumers to follow the CIROC experience in Vegas through the hashtag: #CirocLatinGRAMMYs.
DIAGEO reminds you that luxury is best savored responsibly.
Melanie Garcia, 1-786-223-2491, [email protected]
SOURCE DIAGEO
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