Charity Single Launches on Radio, at Retail, on Television and in Theatres Today Bringing Together 19 Top Country Music Artists for Soles4Souls®
NASHVILLE, Tenn., April 16, 2012 /PRNewswire-USNewswire/ -- Multi-platinum selling Grammy nominee Billy Gilman spearheads historic project to sponsor 500,000 pairs of shoes with the writing, recording and sale of charity single, 'The Choice'. Determined to bring attention to the world wide plight of children in desperate need of shoes, Gilman and fellow country artists Rodney Atkins, Montgomery Gentry, Amy Grant, Steve Holy, Alan Jackson, Wynonna Judd, Richie McDonald, Reba McEntire, Vince Gill, Ronnie Milsap, Craig Morgan, Kellie Pickler, LeAnn Rimes, Diamond Rio, Kenny Rogers, Randy Travis, Josh Turner, and Keith Urban donate time, talent and royalties to record song.
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WHAT: 'The Choice' a charity single makes its highly anticipated debut today. Never in the history of country music have so many stars united on one single song! The Choice was co-written by multi-platinum selling GRAMMY nominee Billy Gilman to bring attention to the world wide plight of children in desperate need of shoes. One hundred percent of the proceeds from digital download of The Choice go directly to Soles4Souls, one of the fastest-growing nonprofits in the country whose goal is simply to put shoes on people in need. The Choice came to life through the contribution of the voices of Gilman and fellow country artists Rodney Atkins, Montgomery Gentry, Amy Grant, Steve Holy, Alan Jackson, Wynonna Judd, Richie McDonald, Reba McEntire, Vince Gill, Ronnie Milsap, Craig Morgan, Kellie Pickler, LeAnn Rimes, Diamond Rio, Kenny Rogers, Randy Travis, Josh Turner, and Keith Urban.
- Released today on the Cotton Valley Records (CVR) label through the generous support of recording studio veteran J. Gary Smith.
- Regal Entertainment Group, The largest movie cinema company in the United States, now showing an exclusive 30-second clip of 'The Choice' on all of its 6775 screens for a two-week period beginning April 13th.
- CMT to premiere the music video today along with an extensive marketing campaign that will include promotion on CMT main channel, CMT mobile, CMT Insider, CMT Radio, and CMT blogs.
- Gander Mountain to donate $1 to Soles4Souls for every in store purchase of a pair of shoes. The outdoors retailer will offer a free download of 'The Choice' with every footwear purchase made in any of their 114 lifestyle stores beginning today.
- Arrives on air, on radio stations throughout the nation today.
- Available for purchase on iTunes and at Amazon today.
WHEN:
Monday, April 16, 2012
WHY:
The objective of The Choice is to put 500,000 pairs of shoes on children who live without. Every download of this song will provide a pair of shoes to a child in need.
About The Choice
One hundred percent of the proceeds from digital download of The Choice go directly to Soles4Souls, one of the fastest-growing nonprofits in the country whose goal is simply to put shoes on people in need.
About Soles4Souls®
Based in Nashville, Tenn., Soles4Souls collects new shoes to give relief to the victims of abject suffering and collects used shoes to support micro-enterprise efforts to eradicate poverty. The organization also provides clothing and other necessities under the names Clothes4Souls and Hope4Souls. Donating parties may be eligible for tax advantages. Visit www.giveshoes.org or www.clothes4souls.org for more information.
SOURCE Soles4Souls
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