Chargeback Introduces WooCommerce Plugin

SOUTH JORDAN, Utah, June 1, 2017 /PRNewswire/ -- Simplified dispute resolution is now available to ecommerce stores powered by WooCommerce. Chargeback announced today the release of their new WordPress plugin designed and built to empower WooCommerce users, developers, and store owners against increasing chargeback losses.

According to Datanyze market share data, one in every four websites in the Alexa top 1M uses WooCommerce. Which unsurprisingly translates into a large share of total card-not-present (CNP) disputes. CNP disputes are forecasted to reach more than $15B, twice the total volume of card-present disputes, by 2020. Individual merchants can expect to see around 38 basis points of total sales go to dispute, with the average disputed order size being 5X higher than the average order size. For WooCommerce users, recovering this lost revenue can quickly translate to tens or even hundreds of thousands of dollars annually.

The new plugin leverages the WordPress API, the WooCommerce API, and Chargeback's years of expertise to facilitate the expedient creation of chargeback responses, without overwhelming the issuing bank with unnecessary data and information. Once combined with Stripe, Braintree, PayPal, Authorize.net or other gateways, the tool identifies and aggregates the information needed for a winning chargeback rebuttal. 

Responding to chargebacks is inherently difficult, and requires acute knowledge of the subtleties held within each card networks' rules and regulations. This new tool is unlike any other previously offered or currently available to WooCommerce users and store owners. The key point of differentiation lies in the tool's ability to identify and directly address the core of the customer's complaint. 

"For example, if a WooCommerce store receives a chargeback on an order shipped to a business address, they're typically inclined to inundate the issuing bank with authorization details showing the purchase was not fraudulent," said David Adams, Chief Product Officer at Chargeback, "In reality, the only data actually required to respond to - and win - the dispute is proving the customer was employed at the business location at the time of delivery." 

"We pull the available data from APIs and prompt users creating the chargeback responses with any additional evidence they may need to supply," Adams continued. Chargeback's WooCommerce plugin will revolutionize how ecommerce stores handle customer disputes: putting more power into the hands of hardworking merchants. 

Learn more about the plugin, create an account, and get started by visiting https://chargeback.com/woocommerce/.                                                  

About Chargeback
Chargeback is the industry leader in technology-driven chargeback reporting, responses and alerts. Comprehensive and timely responses to the networks ensure that merchants maintain an exceptionally high win rate and recovered revenue. When coupled with the ability to intercept chargebacks, prevent fees, protect merchant accounts, and stop the fulfillment of goods and services, annual fraud losses are substantially reduced. These scalable solutions are available to clients as a managed service or enabled in-house via the Chargeback App.

SOURCE Chargeback

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