Celebrating National Shake Month, Johnny Rockets Debuts Deluxe Shakes and Online Contest

LAKE FOREST, Calif., Sept. 1 /PRNewswire/ -- Johnny Rockets, known worldwide for its authentic, all-American menu, announces the addition of 17 Deluxe Shakes to its Company-wide selection of classic Shakes and malts. In celebration of the national Deluxe Shake roll-out and September's National Shake Month status, Johnny Rockets today launched its "Snap and Shake" giveaway. Fans can post snapshots of themselves drinking a Johnny Rockets Shake on the Company's Facebook wall or Twitter page for a chance to win free Shakes and free passes to Six Flags theme parks.

(Photo:  http://photos.prnewswire.com/prnh/20100901/LA57825)

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100901/LA57825)

Throughout September, Johnny Rockets will award 100 Six Flags passes and 100 Johnny Rockets world-famous Shakes to guests who share a picture of themselves with a classic or Deluxe Shake, in any Johnny Rockets restaurant. Fans must upload their images to the official Johnny Rockets Facebook page (http://www.facebook.com/johnnyrocketsus) or tweet the picture to @Johnny_Rockets. The first 50 fans who submit snapshots with a Shake will be awarded two free passes to any Six Flags theme park, nationwide.  The second 50 will each receive two vouchers for a free Johnny Rockets Shake.  One randomly drawn photo submission winner will be able to shake things up at their favorite concert with a $200 Ticketmaster gift certificate.

Made with premium ingredients, Johnny Rockets' Deluxe Shake varieties include Banana, Big Apple, Black Forest, Butterfinger®, Chocolate-Banana, Chocolate Madness, Chocolate-Peanut Butter, Chocolate-Strawberry Kiss, Chocolate Vanilla Twist, Coffee, Mocha Fudge, Orange Dreamsicle®, Oreo® Cookies & Cream, Peanut Butter, Strawberry-Banana, Strawberry Oreo® Crumble and Very Cherry.

"Beyond our all-American classic fare, including everyone's favorite Original Hamburger, Johnny Rockets is renowned for our unbelievably creamy, hand-dipped Shakes...which start with our custom blend of premium vanilla ice cream," said Johnny Rockets Vice President of Brand Marketing and Communications, Cozette Koerber. "And now that all of our restaurants are promoting Deluxe Shakes, we want to show them off through our Guests' photos on Facebook and Twitter." 

Koerber adds, "We know our Facebook Fans and Twitter Followers are great ambassadors for our brand and we want to reward them with some of the things that we like best - milkshakes, amusement parks and music. In fact, we hope to create many more compelling reasons for our Guests to become and stay connected with us by implementing contests, 'secret' events, exclusive announcements and social network specials throughout the coming months."

For more information about Johnny Rockets or franchising partnership opportunities go to www.johnnyrockets.com.

About Johnny Rockets

Since 1986, Johnny Rockets has offered the timeless food, fun and friendliness of classic Americana. Every Johnny Rockets restaurant serves great-tasting food from a menu of all-American favorites, including juicy hamburgers, classic sandwiches and hand-dipped Shakes and malts. It's the place to go for friendly service, flavorful food, uplifting music and relaxed, casual fun. Headquartered in Lake Forest, Calif., Johnny Rockets has 295 corporate and franchise-owned restaurants in 32 states, including D.C. and Puerto Rico, and 15 countries, including those found in Six Flags amusement parks, FedEx Field and on board 10 Royal Caribbean cruise ships.

SOURCE Johnny Rockets

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