CBS Outdoor Launches Fully Personalized Account Management Website For Out-Of-Home Media Clients
MYCBSOUTDOOR.COM TO ENABLE ADVERTISERS TO MANAGE AND CUSTOMIZE THEIR OUTDOOR ADVERTISING CAMPAIGNS
NEW YORK, July 11, 2012 /PRNewswire/ -- CBS Outdoor, a world leader in of out-of-home media and advertising, has unveiled MyCBSOutdoor.com, a comprehensive account and campaign management site that delivers a new level of personalized online service.
As a unique offering in the OOH industry, the site includes tailored, personalized dashboards built to deliver content and functionality that support the key activities of different client types. After quick and easy registration, MyCBSOutdoor.com offers users a powerful inventory search, proposal and file exchanges, details on rates, access to photosheets, and even online payment options to make managing outdoor advertising campaigns easier.
"Providing a great client experience has always been the top priority at CBS Outdoor," said Dan Sampson, manager of Interactive Services for the division. "Whether you're a big agency or small advertiser, we pride ourselves on delivering tools and systems that make campaign and account management easier. MyCBSOutdoor.com brings that experience to a whole new level. This new site gives our clients user-friendly, always-on tools to plan and manage their campaigns, and greater involvement in the overall process."
MyCBSOutdoor.com is available to local, national and agency clients and is distinctive in the outdoor advertising industry in that it centralizes the capabilities of CBS Outdoor into an easily-navigable collaboration portal.
About CBS Outdoor
CBS Outdoor is one of the largest out-of-home media companies in the Americas (United States, Canada, Mexico and South America), and has a major presence across Europe in the United Kingdom, Ireland, France, Italy, the Netherlands and Spain. With both traditional outdoor and transit advertising properties, this division gives advertisers both breadth of coverage across vast geographies and depth of coverage, providing multiple media opportunities in key markets. For more information, visit www.cbsoutdoor.com.
Media Contact:
Jeremy Murphy
212-975-4577
[email protected]
SOURCE CBS Outdoor
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