California Dealing: ReasLo Retains TransMedia Group to Publicize its Home Selling Real Estate Technology

SAN FRANCISCO, June 11, 2012 /PRNewswire/ -- ReasLo announced today that it has retained the public relation services of TransMedia Group to promote their innovative technology which allows Californians to save thousands of dollars when selling their home.  www.reaslo.com

There can be a lot of headaches when selling your home.  Paying a realtor a 6, 7 or 8% commission can be a headache.  The hard work of For Sale By Owner (FSBO) is definitely forehead thumper.  But art of the real estate deal has been forever changed because of the technology of ReasLo.

"Initially launched in California, ReasLo is introducing a game changer for the home seller.  As the real estate industry continues to improve across the country, we feel that the media in California will be interested in innovative new real estate ideas... and we'll be bringing them a great story," said Glen Calder, President of TransMedia Group.

Here's how it works:

• ReasLo automates the entire real estate selling process for a flat fee of $1,000.
• The site has automated every contract, disclosure, and legal document throughout the real estate process.
• The site automates the offline process by taking pictures of the property for free, market analysis to determine an appropriate selling price for free, marketing the property to buyers for free, and hosting the open houses for free.  ReasLo handles the offline tasks such as picture-taking, home valuations and open by using a crowdsourcing network of photographers and brokers. 
• There is no charge until the seller accepts a buyer's offer, when they charge $250 of the $1,000 fee.  The remaining $750 gets charged when the property is sold.

"We made home selling simple and commission free, and have complete confidence in TransMedia Group to get the word out to the media and the public about our technology," said Mark Thomas, Co-Founder and CEO of ReasLo. 

"ReasLo makes so much sense to people who are tired of the same old methods and paying through the nose for an antiquated process that could be much more streamline, simpler, faster, more efficient while costing a whole lot less," added Calder. 

About TransMedia Group
TransMedia Group is a full-service public relations firm serving clients worldwide since 1981. The firm is based in Boca Raton, FL and has offices in New York, Russia and London. 

Media Contact:
Glen Calder
(561) 750-9800 ext. 216
[email protected] 

SOURCE TransMedia Group

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