Buzz Points CEO to Present Shop Local Insights at Credit Union National Association Community Credit Union & Growth Conference

LAS VEGAS, Oct. 30, 2014 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that Buzz Points CEO Jay Valanju will be a speaker at the Credit Union National Association (CUNA) Community Credit Union and Growth Conference. Buzz Points is a free service for credit union members that allows them to earn rewards while supporting the local economy by using their debit and/or credit cards for everyday shopping. 

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On Tuesday, Nov. 4, Mr. Valanju will address conference attendees on Commerce Where it Counts from 3:00-4:00 pm at the Cosmopolitan of Las Vegas. His presentation will focus on the importance of shopping locally, the economic impact of local businesses and the potential ripple effect they have on credit unions. Valanju will also highlight the important function small businesses and credit unions serve in building unity in local communities. 

Buzz Points is the only merchant-funded rewards platform that works with community financial institutions and local businesses to engage mutual customers. Credit union members earn points by using their debit or credit cards whenever they shop, but they earn more points for local shopping and the most points for shopping with local businesses enrolled in the program. Buzz Points creates additional revenue for credit unions and gives local businesses a turnkey marketing solution that provides the data analysis and targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers. Points can be redeemed easily for gift cards, cash cards and donations to local non-profits using the Buzz Points web interface or through a new iOS mobile app that utilizes geo-targeting to identify and recommend local merchants nationwide—allowing users to shop locally, track, manage and redeem points wherever they are in the United States.

"Local businesses play a vital role in the communities in which our partner credit unions operate," said Valanju. "From job creation and local charitable giving, to procurement of local goods and services, these businesses recirculate revenue back into their communities at nearly four times the rate of their national chain counterparts. Simply put, when the independent business scene is vibrant and thriving more money stays in communities."

The Credit Union National Association Community Credit Union & Growth Conference is among the foremost conferences for the credit union industry, offering the in-person connections and action-ready resources to help individual credit unions achieve growth. CUNA is the largest national trade association in the United States serving America's credit unions. Volunteer directors who are elected by their credit union peers from across the nation govern the not-for-profit trade group. With its network of affiliated state credit union associations, CUNA serves America's nearly 7,000 credit unions, which are owned by more than 98 million consumer members.

About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points Program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. The Buzz Points Merchant Program provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.

Media Contact:
Susan Guerra
Thatcher+Co.
[email protected]
973-650-6555

SOURCE Buzz Points, Inc.

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