Barneys New York Gears up for the Holiday Season with MICROS-Retail's miStore

WESTBORO, Mass., Dec. 21, 2011 /PRNewswire/ -- MICROS-Retail, a division of MICROS Systems, Inc. (NASDAQ: MCRS), and leading provider of retail technology for the specialty and general merchandise retail industry, is pleased to announce the Barneys New York launch of MICROS-Retail miStore mobile point-of-sale (POS) solution in its flagship New York store, starting this holiday season.  Barneys New York is a long-time customer of MICROS-Retail for point of sale, loss prevention and order management solutions.

This holiday season, Barneys New York has created a multi-faceted celebration. GAGA'S WORKSHOP includes: holiday windows, a dedicated Gaga interactive website, and a fantastically transformed retail environment with limited-edition exclusive products created in collaboration with Lady Gaga under the creative direction of Nicola Formichetti with artists Eli Sudbrack and Christophe Hamaide Pierson of assume vivid astro focus.

A take on Santa's iconic workshop, it launched on November 21, taking over the entire 5,500-square foot, fifth floor of the Madison Avenue Men's store. In the Workshop are eight stations reflecting the product categories available which will greatly benefit from the mobility and flexibility of MICROS-Retail miStore.

In addition to the workshop, Barneys has also redesigned and reopened the Madison Avenue 8th Floor CO-OP area.  In the redesigned space, the men's and women's departments will be adjoined, creating a connected 22,000-square foot CO-OP along with its first cafe, genes@co-op, with digitally engineered table top to support a touch screen surface for customers. The new clean environment lends itself well to the portability and technology of MICROS-Retail miStore.

"The mobile POS will help Barneys New York to manage the high volume of expected shoppers and allow quick checkout, not only for typical holiday shopping traffic, but for the increased traffic for the reopening of our transformed CO-OP space," said Sean O'Reilly, Vice President Information Technology of Barneys New York, Inc.

Barneys New York is using the holiday season to launch MICROS-Retail miStore mobile POS, with plans to expand to stores across the country. The mobile system allows more freedom for employees to navigate throughout the store to better service shoppers, as associates are able to conduct sales and locate inventory via portable Apple products, predominately the iPod Touch.

"We are very excited to have a long-term customer such as Barneys New York launching our MICROS-Retail miStore solution, especially during the holiday season," said Jeremy Grunzweig, Executive Vice President of Store Systems for MICROS-Retail. "Our customers have noticed a marked decrease in wait times in their stores upon switching to miStore. With increased traffic, the holiday rush is the perfect time for Barneys New York to make this move as it will drive greater efficiency and shorter wait times." 

About Barneys New York

BARNEYS NEW YORK (Barneys) is a luxury specialty retailer with flagship stores in New York City, Beverly Hills, Chicago, Seattle, Boston, Dallas, San Francisco, Las Vegas, and Scottsdale. Founded as a men's retailer in 1923 in downtown Manhattan it turned into an international arbiter of high style for both women and men in the 1970s and became renowned for discovering and developing new and innovative design talent. Barneys is famous for selling the most intriguing edit from the world's top designers including women's and men's ready-to-wear, accessories, shoes, jewelry, cosmetics, fragrances, and gifts for the home. Barneys' signature sense of wit and style is manifested in its creative advertising campaigns, original holiday themes, and celebrated window displays. Barneys' innovative CO-OP, a mecca for young and emerging designers, was launched in 1985 and has since expanded into a freestanding store concept. Barneys operates more than a dozen CO-OP stores in eight states across the U.S. For more information about Barneys New York please visit www.barneys.com.

About MICROS-Retail

MICROS-Retail, a division of MICROS Systems, Inc. (NASDAQ: MCRS), is a leading global provider of technology and services for the specialty and general merchandise retail industry. Software solutions include point of sale, eCommerce, mobile point of sale, loyalty and CRM, loss prevention and analytics, order management, inventory management, and merchandise and supplier management. Services include creative and user experience design, business consulting, hosting, and managed services. Hundreds of retailers around the world—including bebe, Cabela's, Charming Shoppes, Chico's, Godiva Chocolatier, Gucci, Guess, IKEA, The Limited, Payless ShoeSource, Polo Ralph Lauren, Staples, Starbucks Coffee, Vera Bradley, and Whirlpool—rely on MICROS-Retail to strengthen their businesses and deliver results across all retail touchpoints: store, web, direct and mobile. Headquartered in the Boston, MA area, MICROS-Retail has offices and affiliates across the globe. To learn more, please visit www.micros-retail.com.

For more information on MICROS and its advanced information technology solutions for the hospitality and retail industries, please contact Louise Casamento, Vice President of Marketing at (443) 285-8144 or (866) 287-4736. You can also visit the MICROS website at www.micros.com or send an email to [email protected].

The MICROS logo is a registered trademark of MICROS Systems, Inc.
All other product and brand names are the property of their respective owners.

SOURCE MICROS Systems, Inc.

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