Bad Reputation? No Big Deal? Think Again. Tips from Scottsdale Reputation Management
Think that having an unsightly and negative web presence won't cost a business money? Reputation Maxx reveals why this couldn't be further from the truth.
SCOTTSDALE, Ariz., June 11, 2014 /PRNewswire/ -- The reputation experts at Reputation Maxx have many clients that have come to this Scottsdale reputation management firm because they are losing hundreds, thousands and even millions of dollars due to the way that they look online. Especially in the travel, restaurant and other service-based industries, having a negative web presence can make or completely break a company.
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In the past several years, reviews websites such as TripAdvisor, Yelp, Angie's List and many more have emerged and grown in popularity. Today's consumer is more wary of doing business than ever before. With more and more scams emerging across several different industries, clients do their homework before doing business. However, this is a double-edged sword.
In the cutthroat world of business, competitors will do anything and everything to damage the competition and make themselves look better. Yelp, specifically, has come under fire for approving reviews from the competition that made another company look worse. More often than not, however, these reviews are from unhappy clients or customers who had a small problem that was neglected and snowballed into something bigger that led them to complain about the experience online.
"Think about it from your own perspective," said reputation expert and CEO of the Scottsdale reputation management firm, Reputation Maxx, Walter Halicki. "Would you do business with someone who had a front page that is littered with complaints and scam reports connected to their name? Most of us want to do business with reputable companies."
The biggest and most fatal mistake that Scottsdale reputation management firm Reputation Maxx sees that companies continuously make is that they hope that the spotless reputation that they currently enjoy will stay that way forever.
"You should never, ever assume that they way that you look online right now is how you'll look tomorrow, next week or next month," said Halicki. "If you don't take proactive steps to protect your name, you'll never be sure of the way you will look in the future."
There are many steps that businesses can take on their own in order to help secure their online landscape. Creating social media profiles such as Facebook, Twitter and Instagram with their name in the URL is the first, and an easy step that businesses can take to avoid losing money in the future. For more information about how to look better online and secure a positive online presence, visit http://www.reputationmaxx.com
SOURCE Reputation Maxx
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