B2C e-commerce market size in the US to grow by USD 233.66 billion from 2022 to 2027: A descriptive analysis of customer landscape, vendor assessment, and market dynamics - Technavio

NEW YORK, Dec. 6, 2022 /PRNewswire/ -- Technavio categorizes the B2C e-commerce market in the US as a part of the Internet and direct marketing retail market, the parent market. The Internet and direct marketing retail market covers the revenue generated by companies providing retail services primarily on the Internet, through mail orders, door-to-door retailers, and TV home shopping retailers. The b2c e-commerce market size in the US is estimated to increase by USD 233.66 billion from 2022 to 2027. The market's growth momentum will accelerate at a CAGR of 8.12%.

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Vendor offerings -

• Amazon.com Inc.: The company offers B2C e-commerce products such as BENGOO G9000 Stereo Gaming Headset for PS4 PC Xbox One PS5 Controller and other headsets.
• Bed Bath and Beyond Inc.: The company offers B2C e-commerce products such as beauty products, namely Revlon Salon One Step Volumizer and Hair Dryer Brush in Black or Pink.
• Best Buy Co. Inc.: The company offers B2C e-commerce products such as laptops and MacBooks.
• Costco Wholesale Corp.: The company offers B2C e-commerce products such as cooking equipment and prep tables.
• For details on vendors and their offerings – Buy report!

B2C e-commerce market in the US - Customer landscape

To help companies evaluate and develop growth strategies, the report outlines –

• Key purchase criteria
• Adoption rates
• Adoption lifecycle
• Drivers of price sensitivity

B2C e-commerce market in the US – Vendor analysis

Vendor landscape - The B2C e-commerce market in the US is fragmented due to the presence of various vendors. A few prominent vendors that offer b2c e-commerce services in the market are Amazon.com Inc., ASOS Plc, Bed Bath and Beyond Inc., Best Buy Co. Inc., Costco Wholesale Corp., eBay Inc., Etsy Inc., Inter IKEA Systems B.V., Kohls Corp., and others.

The presence of numerous vendors makes the B2C e-commerce market in the US competitive. The major vendors in the market are focusing on both organic and inorganic growth strategies. Vendors opt for pricing and marketing strategies to retain their existing market shares and seize new market opportunities. High product differentiation further intensifies the competition in the market. Hence, to survive in the highly competitive environment, it becomes imperative for vendors to promote their product offerings through a clear and unique value proposition.

B2C e-commerce market in the US - Segmentation assessment

Segment Overview

Based on type, the B2C e-commerce market in the US is segmented into B2C retailers and classifieds.

• The market share growth of the B2C retailers segment will be higher than the other segments during the forecast period. The increasing presence of online shopping is driving the penetration of e-commerce services among B2C companies. The increasing retail e-commerce sales in the US are also driving the growth of this segment. Moreover, many customers shop for consumer goods on e-commerce websites due to the growing adoption of e-commerce payment platforms and secure online transactions. Such factors will drive the growth of the B2C e-commerce market in the US.

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B2C e-commerce market in the US – Market dynamics

• Impactful driver - The rise in online spending and smartphone penetration are driving the growth of the B2C e-commerce market in the US. Online has gained popularity owing to the high penetration of Internet services in the US, the shift to online platforms, and the emergence of m-commerce. Major retailers have their own mobile applications, which enable users to shop conveniently using their mobile devices. Thus, the increasing smartphone penetration, along with a rise in online spending, will drive the market during the forecast period.
  
  
• Key trend - The emergence of omnichannel retailing is a key trend in the market. Omnichannel retailing allows manufacturers to sell their products through both offline and online channels. The online retail channel mainly includes company-owned platforms and e-commerce websites. Major retailers and companies consider online platforms as additional sales channels to increase their market presence, business reach, and brand awareness. Moreover, changing shopping patterns, evolving purchasing behavior, and growth in the number of digitally driven customers encourage vendors to take up online retailing. Therefore, several retail brands are adopting the omnichannel model.
   
• Major challenge - High overhead costs are challenging the market growth. Issues in logistics management can have a negative impact on the B2C e-commercial market in the US, which can increase the overhead costs for e-commerce companies and reduce their profit margins. Online retailers hire many field workers to ensure improved delivery services, which adds to their labor costs. Therefore, e-retailers should focus on effective product distribution by partnering with well-established and regional third-party logistics providers.

Driver, Trends, and Challenges are the factors of market dynamics, which state about consequences and sustainability of businesses. Find a few insights from a sample report!

What are the key data covered in this B2C e-commerce market in the US report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the B2C e-commerce market in the US between 2023 and 2027
• Precise estimation of the size of the B2C e-commerce market in the US and its contribution to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of B2C e-commerce market vendors in the US

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• The online retail market size in the US is estimated to grow at a CAGR of 11.64% between 2021 and 2026. The size of the market is forecasted to increase by USD 460.13 billion. The market is segmented by product (apparel, footwear, and accessories, consumer electronics and electricals, food and grocery, home furniture and furnishing, and others) and device (smartphones and tablets and PCs).
   
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Table Of Contents:

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Country Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market Segmentation by Type
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Platform
• Exhibit 07: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 08: Parent market
• Exhibit 09: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 10: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 11: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 12: Chart on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 13: Data Table on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 14: Chart on US: Year-over-year growth 2022-2027 (%)
• Exhibit 15: Data Table on US: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 B2C e-commerce market in US 2017 - 2021
• Exhibit 16: Historic Market Size – Data Table on B2C e-commerce market in US 2017 - 2021 ($ billion)

• 4.2 Type Segment Analysis 2017 - 2021 
• Exhibit 17: Historic Market Size – Type Segment 2017 - 2021 ($ billion)

• 4.3 Application Segment Analysis 2017 - 2021
• Exhibit 18: Historic Market Size – Application Segment 2017 - 2021 ($ billion)

• 4.4 Platform Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Platform Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary 
• Exhibit 20: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 21: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 22: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 23: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 24: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry 
• Exhibit 25: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition 
• Exhibit 26: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

• 6.1 Market segments 
• Exhibit 27: Chart on Type - Market share 2022-2027 (%)
• Exhibit 28: Data Table on Type - Market share 2022-2027 (%)

• 6.2 Comparison by Type 
• Exhibit 29: Chart on Comparison by Type
• Exhibit 30: Data Table on Comparison by Type

• 6.3 B2C retailers - Market size and forecast 2022-2027
• Exhibit 31: Chart on B2C retailers - Market size and forecast 2022-2027 ($ billion)
• Exhibit 32: Data Table on B2C retailers - Market size and forecast 2022-2027 ($ billion)
• Exhibit 33: Chart on B2C retailers - Year-over-year growth 2022-2027 (%)
• Exhibit 34: Data Table on B2C retailers - Year-over-year growth 2022-2027 (%)

• 6.4 Classifieds - Market size and forecast 2022-2027
• Exhibit 35: Chart on Classifieds - Market size and forecast 2022-2027 ($ billion)
• Exhibit 36: Data Table on Classifieds - Market size and forecast 2022-2027 ($ billion)
• Exhibit 37: Chart on Classifieds - Year-over-year growth 2022-2027 (%)
• Exhibit 38: Data Table on Classifieds - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Type 
• Exhibit 39: Market opportunity by Type ($ billion)

7 Market Segmentation by Application

• 7.1 Market segments 
• Exhibit 40: Chart on Application - Market share 2022-2027 (%)
• Exhibit 41: Data Table on Application - Market share 2022-2027 (%)

• 7.2 Comparison by Application 
• Exhibit 42: Chart on Comparison by Application
• Exhibit 43: Data Table on Comparison by Application

• 7.3 Consumer electronics and home appliances - Market size and forecast 2022-2027 
• Exhibit 44: Chart on Consumer electronics and home appliances - Market size and forecast 2022-2027 ($ billion)
• Exhibit 45: Data Table on Consumer electronics and home appliances - Market size and forecast 2022-2027 ($ billion)
• Exhibit 46: Chart on Consumer electronics and home appliances - Year-over-year growth 2022-2027 (%)
• Exhibit 47: Data Table on Consumer electronics and home appliances - Year-over-year growth 2022-2027 (%)

• 7.4 Apparel and accessories - Market size and forecast 2022-2027 
• Exhibit 48: Chart on Apparel and accessories - Market size and forecast 2022-2027 ($ billion)
• Exhibit 49: Data Table on Apparel and accessories - Market size and forecast 2022-2027 ($ billion)
• Exhibit 50: Chart on Apparel and accessories - Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Apparel and accessories - Year-over-year growth 2022-2027 (%)

• 7.5 Personal care - Market size and forecast 2022-2027
• Exhibit 52: Chart on Personal care - Market size and forecast 2022-2027 ($ billion)
• Exhibit 53: Data Table on Personal care - Market size and forecast 2022-2027 ($ billion)
• Exhibit 54: Chart on Personal care - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Personal care - Year-over-year growth 2022-2027 (%)

• 7.6 Others - Market size and forecast 2022-2027
• Exhibit 56: Chart on Others - Market size and forecast 2022-2027 ($ billion)
• Exhibit 57: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
• Exhibit 58: Chart on Others - Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Others - Year-over-year growth 2022-2027 (%)

• 7.7 Market opportunity by Application 
• Exhibit 60: Market opportunity by Application ($ billion)

8 Market Segmentation by Platform

• 8.1 Market segments 
• Exhibit 61: Chart on Platform - Market share 2022-2027 (%)
• Exhibit 62: Data Table on Platform - Market share 2022-2027 (%)

• 8.2 Comparison by Platform 
• Exhibit 63: Chart on Comparison by Platform
• Exhibit 64: Data Table on Comparison by Platform

• 8.3 Multi-brand - Market size and forecast 2022-2027
• Exhibit 65: Chart on Multi-brand - Market size and forecast 2022-2027 ($ billion)
• Exhibit 66: Data Table on Multi-brand - Market size and forecast 2022-2027 ($ billion)
• Exhibit 67: Chart on Multi-brand - Year-over-year growth 2022-2027 (%)
• Exhibit 68: Data Table on Multi-brand - Year-over-year growth 2022-2027 (%)

• 8.4 Single-brand - Market size and forecast 2022-2027
• Exhibit 69: Chart on Single-brand - Market size and forecast 2022-2027 ($ billion)
• Exhibit 70: Data Table on Single-brand - Market size and forecast 2022-2027 ($ billion)
• Exhibit 71: Chart on Single-brand - Year-over-year growth 2022-2027 (%)
• Exhibit 72: Data Table on Single-brand - Year-over-year growth 2022-2027 (%)

• 8.5 Market opportunity by Platform 
• Exhibit 73: Market opportunity by Platform ($ billion)

9 Customer Landscape

• 9.1 Customer landscape overview 
• Exhibit 74: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 75: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape 
• Exhibit 76: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption 
• Exhibit 77: Overview on factors of disruption

• 11.4 Industry risks 
• Exhibit 78: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered 
• Exhibit 79: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 80: Matrix on vendor position and classification

• 12.3 Amazon.com Inc. 
• Exhibit 81: Amazon.com Inc. - Overview
• Exhibit 82: Amazon.com Inc. - Business segments
• Exhibit 83: Amazon.com Inc. - Key news
• Exhibit 84: Amazon.com Inc. - Key offerings
• Exhibit 85: Amazon.com Inc. - Segment focus

• 12.4 Bed Bath and Beyond Inc. 
• Exhibit 86: Bed Bath and Beyond Inc. - Overview
• Exhibit 87: Bed Bath and Beyond Inc. - Product / Service
• Exhibit 88: Bed Bath and Beyond Inc. - Key news
• Exhibit 89: Bed Bath and Beyond Inc. - Key offerings

• 12.5 Best Buy Co. Inc. 
• Exhibit 90: Best Buy Co. Inc. - Overview
• Exhibit 91: Best Buy Co. Inc. - Business segments
• Exhibit 92: Best Buy Co. Inc. - Key offerings
• Exhibit 93: Best Buy Co. Inc. - Segment focus

• 12.6 Costco Wholesale Corp. 
• Exhibit 94: Costco Wholesale Corp. - Overview
• Exhibit 95: Costco Wholesale Corp. - Business segments
• Exhibit 96: Costco Wholesale Corp. - Key offerings
• Exhibit 97: Costco Wholesale Corp. - Segment focus

• 12.7 eBay Inc. 
• Exhibit 98: eBay Inc. - Overview
• Exhibit 99: eBay Inc. - Product / Service
• Exhibit 100: eBay Inc. - Key news
• Exhibit 101: eBay Inc. - Key offerings

• 12.8 Etsy Inc. 
• Exhibit 102: Etsy Inc. - Overview
• Exhibit 103: Etsy Inc. - Product / Service
• Exhibit 104: Etsy Inc. - Key offerings

• 12.9 Inter IKEA Systems B.V. 
• Exhibit 105: Inter IKEA Systems B.V. - Overview
• Exhibit 106: Inter IKEA Systems B.V. - Product / Service
• Exhibit 107: Inter IKEA Systems B.V. - Key offerings

• 12.10 Kroger Co. 
• Exhibit 108: Kroger Co. - Overview
• Exhibit 109: Kroger Co. - Product / Service
• Exhibit 110: Kroger Co. - Key news
• Exhibit 111: Kroger Co. - Key offerings

• 12.11 Lowes Companies Inc. 
• Exhibit 112: Lowes Companies Inc. - Overview
• Exhibit 113: Lowes Companies Inc. - Product / Service
• Exhibit 114: Lowes Companies Inc. - Key offerings

• 12.12 Target Corp. 
• Exhibit 115: Target Corp. - Overview
• Exhibit 116: Target Corp. - Product / Service
• Exhibit 117: Target Corp. - Key offerings

• 12.13 The Home Depot Inc. 
• Exhibit 118: The Home Depot Inc. - Overview
• Exhibit 119: The Home Depot Inc. - Product / Service
• Exhibit 120: The Home Depot Inc. - Key offerings

• 12.14 Walmart Inc. 
• Exhibit 121: Walmart Inc. - Overview
• Exhibit 122: Walmart Inc. - Business segments
• Exhibit 123: Walmart Inc. - Key news
• Exhibit 124: Walmart Inc. - Key offerings
• Exhibit 125: Walmart Inc. - Segment focus

• 12.15 Wayfair Inc. 
• Exhibit 126: Wayfair Inc. - Overview
• Exhibit 127: Wayfair Inc. - Business segments
• Exhibit 128: Wayfair Inc. - Key news
• Exhibit 129: Wayfair Inc. - Key offerings
• Exhibit 130: Wayfair Inc. - Segment focus

• 12.16 Williams Sonoma Inc. 
• Exhibit 131: Williams Sonoma Inc. - Overview
• Exhibit 132: Williams Sonoma Inc. - Product / Service
• Exhibit 133: Williams Sonoma Inc. - Key news
• Exhibit 134: Williams Sonoma Inc. - Key offerings

• 12.17 Zara 
• Exhibit 135: Zara - Overview
• Exhibit 136: Zara - Product / Service
• Exhibit 137: Zara - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 138: Inclusions checklist
• Exhibit 139: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 140: Currency conversion rates for US$

• 13.4 Research methodology 
• Exhibit 141: Research methodology
• Exhibit 142: Validation techniques employed for market sizing
• Exhibit 143: Information sources

• 13.5 List of abbreviations 
• Exhibit 144: List of abbreviations

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