America To Celebrate First-Ever "National Fill Your Thermos® Brand Bottle Day" On May 23
Retail promotions across the country, Facebook and Twitter deals to inspire people to "fill up" and celebrate with Genuine Thermos Brand beverage containers
SCHAUMBURG, Ill., May 23, 2013 /PRNewswire/ -- Americans are invited to get ready, get set and fill their Thermos brand bottles on Thursday, May 23, to mark the inaugural "National Fill Your Thermos Brand Bottle Day." The day is designed to celebrate the rich heritage and immense popularity of Thermos brand insulated beverage containers in the midst of daily activity. Details can be found by following #ThermosThursday or @Thermos.
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Since 1904, Genuine Thermos® Brand has provided unique solutions for keeping beverages and foods cold, hot and fresh. During its course, Thermos brand products became a part of history, traveling with Robert Peary on his discovery of the North Pole, and forming part of the equipment of such aviation pioneers as the Wright Brothers and Count Zeppelin. Today, these beverage and food containers have become a staple of everyday life for everyday people with everyday needs.
"National Fill Your Thermos Brand Bottle Day honors the legacy, vast popularity and revolutionary on-the-go technology of the Thermos vacuum insulated bottle. Today, our products are a part of daily life across the globe, and the reputation has exploded as more and more people are eating and drinking on the go," said Rick Dias, President, Chief Operating Officer, Thermos L.L.C.
Throughout National Fill Your Thermos Brand Bottle Day, anyone can share in the excitement with special retail promotions across the country to "fill your Thermos brand bottle" with beverages at specific establishments in New York City, San Francisco, Minneapolis and Bentonville, Ark.; win Genuine Thermos Brand products; interact with the brand on Facebook and Twitter; learn about heritage Thermos items; and more. In addition, consumers are invited to participate in a special promotion* at www.ShopThermos.com. By entering the code THERMOSDAY at checkout on May 23, 2013, consumers will receive 25 percent off all orders. See below for details.
National Fill Your Thermos Brand Bottle Day will be observed annually on the last Thursday before Memorial Day weekend, a time when people commonly grab-and-go with their Genuine Thermos Brand beverage and food containers.
Announcing #ThermosThursday: One of the best days of the week
Genuine Thermos Brand beverage and food containers are used every single day. But there's something special about Thursdays — as you stretch toward the weekend, you need hot coffee to power your commute and keep you going at the office, cold drinks to keep you hydrated, and quality food containers to keep your snacks and lunches fresh.
That's why Genuine Thermos Brand has taken over Thursdays to commemorate the widespread and most popular uses of Thermos brand products. Each week is a celebration found at #ThermosThursday. There will be special content released on Facebook.com/Thermos, @Thermos and on Thermos.com. On #ThermosThursday, consumers have the chance to win Genuine Thermos Brand products, learn about heritage items, get special retail promotions and pricing on Thermos brand products, and even experience the Genuine Thermos Brand during events and milestones celebrated across the country.
*Offer valid on May 23, 2013 only. Enter discount code THERMOSDAY at checkout to receive 25 percent off your order total. Offer applies only to orders placed in the ShopThermos.com online webstore and shipped within the continental United States. ShopThermos.com is operated by SureSource L.L.C. Offer may not be combined with any other promotion. Restrictions apply, and offer is subject to early termination at any time without notice. Previous purchases are not eligible for this discount.
About Thermos L.L.C.
Since 1904, Thermos has provided unique solutions for keeping food and beverages hot, cold and fresh. Today, Thermos is a global manufacturer of an expanding range of innovative portable food and beverage containers that provide a more comfortable, enjoyable eating and drinking experience for people on the go. Visit www.thermos.com, facebook.com/Thermos and @Thermos.
Contact:
Eric Sveum
Carmichael Lynch Spong
(612) 375-8512
[email protected]
SOURCE Thermos L.L.C.
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