Advertising Age, Creativity Launch Joint iPad App

NEW YORK, Jan. 24, 2013 /PRNewswire/ -- For the first time, content from Advertising Age and Creativity is now available in a single place. Released today, the "Ad Age App for the iPad" is the second mobile app from the leading global source of news, intelligence and conversation for the marketing and media communities. The "Ad Age News" app, focused on breaking news and opinion, launched last year for the iPhone.

(Photo:  http://photos.prnewswire.com/prnh/20130124/DE47218-a )
(Photo:  http://photos.prnewswire.com/prnh/20130124/DE47218-b )

The iPad app contains full Ad Age issue content, real-time news, and the best advertising creative. Available first on the Apple iPad with iOS 6, the joint app is free to download and is free to subscribers. It also showcases the best creative as selected by the editors of Creativity magazine.

"Ad Age and Creativity content has always been complementary," said Abbey Klaassen, Ad Age editor. "Just as we did when we launched our digital site on the Web, we knew it would be important to raise the bar for our mobile audience. Our subscribers can now access our news, insights and data immediately, wherever they are."

Subscribers can save vital content for later reading, read offline, and share stories from the app via Twitter, Facebook and email.

Ad Age's full content from the weekly paper and Web site is available via the app, including popular columnists and blogs like Digital Next, Small Agency Diary and The Media Guy Simon Dumenco.

Download the "Ad Age for iPad" app from the iTunes story here.

Advertising Age is the leading global source of news, intelligence and conversation for the marketing and media community. Ongoing coverage of strategic topics like CMO Strategies and data-driven marketing is complemented by breaking news on digital, social media, and more. The 83-year-old media group produces more than 15 original rankings each year, including the 100 Leading National Advertisers and 100 Leading Media Companies lists, the Digital A-List, and the annual Agency Report.

SOURCE Advertising Age

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