NEW YORK, July 11, 2023 /PRNewswire/ -- The adaptive learning software market is estimated to grow at a CAGR of 19.37% between 2022 and 2027, and the size of the market is forecast to increase by USD 1,178.71 million. Download a Sample Report!
Adaptive Learning Software Market Insights -
- Vendors: 15+, Including Adobe Inc., Cornerstone OnDemand Inc., D2L Corp., DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd., and Totara Learning Solutions Ltd. among others
- Coverage: Parent market analysis; key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors
- Segments: end-user (ed-tech companies, educational institutions, and corporate sectors), deployment (cloud-based deployment and on-premises deployment), and geography (North America, Europe, APAC, South America, and Middle East, and Africa)
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Adaptive learning software market - Vendor Insights
The growing competition in the market is compelling vendors to adopt various growth strategies, such as promotional activities and spending on advertisements to improve the visibility of their services. Technavio report analyzes the market's competitive landscape and offers information on several market vendors, including - Adobe Inc., Cornerstone OnDemand Inc., D2L Corp., DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd. and Totara Learning Solutions Ltd.
Adaptive Learning Software Market – Market Dynamics
Key Drivers
The increasing demand for personalized learning is a major factor driving the market growth. Adaptive learning plays an important role in simplifying the learning experience for students by customizing it to their individual needs. Recognizing that students have different levels of concentration and learning abilities, a common approach is not applicable. Professors can utilize this information to potentially change their teaching techniques and course materials to focus more on student difficulty areas. Consequently, there is a growing market of vendors offering adaptive learning solutions. Both EdTech companies and educational institutions are developing personalized learning frameworks to deliver customized educational experiences. For example, Pearson Mylab, which generates data reports to indicate areas of student success and weakness, helps in personalized learning assessments. Hence, these factors are expected to drive the adaptive learning market growth during the forecast period.
Major Trends
The assessment functionalities in adaptive learning software are a major trend in the market. To enhance training and evaluation processes for employees across various enterprises, the implementation of adaptive learning software is important. Before the introduction of LMS software, organizations relied on conventional methods such as distributing paper handouts, delivering PowerPoint presentations, and conducting quizzes to deliver training and assess employees' performance. Furthermore, in organizations, the implementation of adaptive learning software enables real-time training and evaluation of employees. This software records the progress of employees, considering factors like their designation, experience, and other relevant parameters. Additionally, organizations incorporate performance metrics that assess employees across various dimensions, including social, emotional, behavioral, and cognitive aspects. Hence, these features are expected to drive market growth during the forecast period.
Significant Challenges
The implementation and training-related costs are major challenges impeding the adaptive learning software market growth. The cost and operational complexity of adaptive learning software pose challenges, particularly in developing regions where institutions may have limited digital literacy. Moreover, significant initial investments are necessary to procure a suitable module and integrate it with existing software systems.
Furthermore, after implementation, institutions and organizations must allocate time to training their staff on the software's features and operations, which can be time-consuming. Furthermore, regular updates and upgrades are required for the adaptive learning software, leading to additional costs for subscription renewals. These expenses associated with updates and subscriptions can be expensive for organizations. Hence these high costs are expected to restrict the adaptive learning market growth during the forecast period.
The adaptive learning software market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers, limitations, and prospects.
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What are the key data covered in this Adaptive Learning Software Market report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the growth of the adaptive learning software market between 2023 and 2027
- Precise estimation of the size of the adaptive learning software market and its contribution to the market with a focus on the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Growth of the adaptive learning software market across North America, Europe, APAC, South America, and the Middle East and Africa
- A thorough analysis of the market's competitive landscape and detailed information about vendors
- Comprehensive analysis of factors that will challenge the growth of adaptive learning software market vendors
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Adaptive Learning Software Market Scope |
|
Report Coverage |
Details |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 19.37% |
Market growth 2023-2027 |
USD 1,178.71 million |
Market structure |
Fragmented |
YoY growth 2022-2023 (%) |
17.39 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 39% |
Key countries |
US, Canada, Japan, Germany, and UK |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
Adobe Inc., Cornerstone OnDemand Inc., D2L Corp., DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd., and Totara Learning Solutions Ltd. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data, you are looking for, you can reach out to our analysts and get customized segments. |
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Deployment
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2022
- 3.4 Market outlook: Forecast for 2022-2027
- Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
- Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
- 4.1 Global adaptive learning software market 2017 - 2021
- Exhibit 18: Historic Market Size – Data Table on Global adaptive learning software market 2017 - 2021 ($ million)
- 4.2 End-user Segment Analysis 2017 - 2021
- Exhibit 19: Historic Market Size – End-user Segment 2017 - 2021 ($ million)
- 4.3 Deployment Segment Analysis 2017 - 2021
- Exhibit 20: Historic Market Size – Deployment Segment 2017 - 2021 ($ million)
- 4.4 Geography Segment Analysis 2017 - 2021
- Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
- 4.5 Country Segment Analysis 2017 - 2021
- Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
- 5.1 Five forces summary
- Exhibit 23: Five forces analysis - Comparison between2022 and 2027
- 5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
- 5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
- 5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
- 5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
- 5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
- 5.7 Market condition
- Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by End-user
- 6.1 Market segments
- Exhibit 30: Chart on End-user - Market share 2022-2027 (%)
- Exhibit 31: Data Table on End-user - Market share 2022-2027 (%)
- 6.2 Comparison by End-user
- Exhibit 32: Chart on Comparison by End-user
- Exhibit 33: Data Table on Comparison by End-user
- 6.3 Ed-tech companies - Market size and forecast 2022-2027
- Exhibit 34: Chart on Ed-tech companies - Market size and forecast 2022-2027 ($ million)
- Exhibit 35: Data Table on Ed-tech companies - Market size and forecast 2022-2027 ($ million)
- Exhibit 36: Chart on Ed-tech companies - Year-over-year growth 2022-2027 (%)
- Exhibit 37: Data Table on Ed-tech companies - Year-over-year growth 2022-2027 (%)
- 6.4 Educational institutions - Market size and forecast 2022-2027
- Exhibit 38: Chart on Educational institutions - Market size and forecast 2022-2027 ($ million)
- Exhibit 39: Data Table on Educational institutions - Market size and forecast 2022-2027 ($ million)
- Exhibit 40: Chart on Educational institutions - Year-over-year growth 2022-2027 (%)
- Exhibit 41: Data Table on Educational institutions - Year-over-year growth 2022-2027 (%)
- 6.5 Corporate sectors - Market size and forecast 2022-2027
- Exhibit 42: Chart on Corporate sectors - Market size and forecast 2022-2027 ($ million)
- Exhibit 43: Data Table on Corporate sectors - Market size and forecast 2022-2027 ($ million)
- Exhibit 44: Chart on Corporate sectors - Year-over-year growth 2022-2027 (%)
- Exhibit 45: Data Table on Corporate sectors - Year-over-year growth 2022-2027 (%)
- 6.6 Market opportunity by End-user
- Exhibit 46: Market opportunity by End-user ($ million)
7 Market Segmentation by Deployment
- 7.1 Market segments
- Exhibit 47: Chart on Deployment - Market share 2022-2027 (%)
- Exhibit 48: Data Table on Deployment - Market share 2022-2027 (%)
- 7.2 Comparison by Deployment
- Exhibit 49: Chart on Comparison by Deployment
- Exhibit 50: Data Table on Comparison by Deployment
- 7.3 Cloud-based deployment - Market size and forecast 2022-2027
- Exhibit 51: Chart on Cloud-based deployment - Market size and forecast 2022-2027 ($ million)
- Exhibit 52: Data Table on Cloud-based deployment - Market size and forecast 2022-2027 ($ million)
- Exhibit 53: Chart on Cloud-based deployment - Year-over-year growth 2022-2027 (%)
- Exhibit 54: Data Table on Cloud-based deployment - Year-over-year growth 2022-2027 (%)
- 7.4 On-premises deployment - Market size and forecast 2022-2027
- Exhibit 55: Chart on On-premises deployment - Market size and forecast 2022-2027 ($ million)
- Exhibit 56: Data Table on On-premises deployment - Market size and forecast 2022-2027 ($ million)
- Exhibit 57: Chart on On-premises deployment - Year-over-year growth 2022-2027 (%)
- Exhibit 58: Data Table on On-premises deployment - Year-over-year growth 2022-2027 (%)
- 7.5 Market opportunity by Deployment
- Exhibit 59: Market opportunity by Deployment ($ million)
8 Customer Landscape
- 8.1 Customer landscape overview
- Exhibit 60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Exhibit 61: Chart on Market share by geography 2022-2027 (%)
- Exhibit 62: Data Table on Market share by geography 2022-2027 (%)
- 9.2 Geographic comparison
- Exhibit 63: Chart on Geographic comparison
- Exhibit 64: Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2022-2027
- Exhibit 65: Chart on North America - Market size and forecast 2022-2027 ($ million)
- Exhibit 66: Data Table on North America - Market size and forecast 2022-2027 ($ million)
- Exhibit 67: Chart on North America - Year-over-year growth 2022-2027 (%)
- Exhibit 68: Data Table on North America - Year-over-year growth 2022-2027 (%)
- 9.4 Europe - Market size and forecast 2022-2027
- Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
- Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
- Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
- Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
- 9.5 APAC - Market size and forecast 2022-2027
- Exhibit 73: Chart on APAC - Market size and forecast 2022-2027 ($ million)
- Exhibit 74: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
- Exhibit 75: Chart on APAC - Year-over-year growth 2022-2027 (%)
- Exhibit 76: Data Table on APAC - Year-over-year growth 2022-2027 (%)
- 9.6 South America - Market size and forecast 2022-2027
- Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ million)
- Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
- Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
- Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)
- 9.7 Middle East and Africa - Market size and forecast 2022-2027
- Exhibit 81: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
- Exhibit 82: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
- Exhibit 83: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- Exhibit 84: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
- 9.8 US - Market size and forecast 2022-2027
- Exhibit 85: Chart on US - Market size and forecast 2022-2027 ($ million)
- Exhibit 86: Data Table on US - Market size and forecast 2022-2027 ($ million)
- Exhibit 87: Chart on US - Year-over-year growth 2022-2027 (%)
- Exhibit 88: Data Table on US - Year-over-year growth 2022-2027 (%)
- 9.9 Germany - Market size and forecast 2022-2027
- Exhibit 89: Chart on Germany - Market size and forecast 2022-2027 ($ million)
- Exhibit 90: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
- Exhibit 91: Chart on Germany - Year-over-year growth 2022-2027 (%)
- Exhibit 92: Data Table on Germany - Year-over-year growth 2022-2027 (%)
- 9.10 Canada - Market size and forecast 2022-2027
- Exhibit 93: Chart on Canada - Market size and forecast 2022-2027 ($ million)
- Exhibit 94: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
- Exhibit 95: Chart on Canada - Year-over-year growth 2022-2027 (%)
- Exhibit 96: Data Table on Canada - Year-over-year growth 2022-2027 (%)
- 9.11 UK - Market size and forecast 2022-2027
- Exhibit 97: Chart on UK - Market size and forecast 2022-2027 ($ million)
- Exhibit 98: Data Table on UK - Market size and forecast 2022-2027 ($ million)
- Exhibit 99: Chart on UK - Year-over-year growth 2022-2027 (%)
- Exhibit 100: Data Table on UK - Year-over-year growth 2022-2027 (%)
- 9.12 Japan - Market size and forecast 2022-2027
- Exhibit 101: Chart on Japan - Market size and forecast 2022-2027 ($ million)
- Exhibit 102: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
- Exhibit 103: Chart on Japan - Year-over-year growth 2022-2027 (%)
- Exhibit 104: Data Table on Japan - Year-over-year growth 2022-2027 (%)
- 9.13 Market opportunity by geography
- Exhibit 105: Market opportunity by geography ($ million)
10 Drivers, Challenges, and Trends
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Exhibit 106: Impact of drivers and challenges in 2022 and 2027
- 10.4 Market trends
11 Vendor Landscape
- 11.1 Overview
- 11.2 Vendor landscape
- Exhibit 107: Overview on Criticality of inputs and Factors of differentiation
- 11.3 Landscape disruption
- Exhibit 108: Overview on factors of disruption
- 11.4 Industry risks
- Exhibit 109: Impact of key risks on business
12 Vendor Analysis
- 12.1 Vendors covered
- Exhibit 110: Vendors covered
- 12.2 Market positioning of vendors
- Exhibit 111: Matrix on vendor position and classification
- 12.3 Adobe Inc.
- Exhibit 112: Adobe Inc. - Overview
- Exhibit 113: Adobe Inc. - Business segments
- Exhibit 114: Adobe Inc. - Key news
- Exhibit 115: Adobe Inc. - Key offerings
- Exhibit 116: Adobe Inc. - Segment focus
- 12.4 Cornerstone OnDemand Inc.
- Exhibit 117: Cornerstone OnDemand Inc. - Overview
- Exhibit 118: Cornerstone OnDemand Inc. - Product / Service
- Exhibit 119: Cornerstone OnDemand Inc. - Key offerings
- 12.5 D2L Corp.
- Exhibit 120: D2L Corp. - Overview
- Exhibit 121: D2L Corp. - Product / Service
- Exhibit 122: D2L Corp. - Key news
- Exhibit 123: D2L Corp. - Key offerings
- 12.6 DreamBox Learning Inc.
- Exhibit 124: DreamBox Learning Inc. - Overview
- Exhibit 125: DreamBox Learning Inc. - Product / Service
- Exhibit 126: DreamBox Learning Inc. - Key news
- Exhibit 127: DreamBox Learning Inc. - Key offerings
- 12.7 iEnergizer Ltd.
- Exhibit 128: iEnergizer Ltd. - Overview
- Exhibit 129: iEnergizer Ltd. - Business segments
- Exhibit 130: iEnergizer Ltd. - Key offerings
- Exhibit 131: iEnergizer Ltd. - Segment focus
- 12.8 Instructure Holdings Inc.
- Exhibit 132: Instructure Holdings Inc. - Overview
- Exhibit 133: Instructure Holdings Inc. - Product / Service
- Exhibit 134: Instructure Holdings Inc. - Key offerings
- 12.9 International Business Machines Corp.
- Exhibit 135: International Business Machines Corp. - Overview
- Exhibit 136: International Business Machines Corp. - Business segments
- Exhibit 137: International Business Machines Corp. - Key offerings
- Exhibit 138: International Business Machines Corp. - Segment focus
- 12.10 John Wiley and Sons Inc.
- Exhibit 139: John Wiley and Sons Inc. - Overview
- Exhibit 140: John Wiley and Sons Inc. - Business segments
- Exhibit 141: John Wiley and Sons Inc. - Key offerings
- Exhibit 142: John Wiley and Sons Inc. - Segment focus
- 12.11 Kidaptive Inc.
- Exhibit 143: Kidaptive Inc. - Overview
- Exhibit 144: Kidaptive Inc. - Product / Service
- Exhibit 145: Kidaptive Inc. - Key offerings
- 12.12 Korn Ferry
- Exhibit 146: Korn Ferry - Overview
- Exhibit 147: Korn Ferry - Business segments
- Exhibit 148: Korn Ferry - Key offerings
- Exhibit 149: Korn Ferry - Segment focus
- 12.13 Learning Technologies Group Plc
- Exhibit 150: Learning Technologies Group Plc - Overview
- Exhibit 151: Learning Technologies Group Plc - Business segments
- Exhibit 152: Learning Technologies Group Plc - Key news
- Exhibit 153: Learning Technologies Group Plc - Key offerings
- Exhibit 154: Learning Technologies Group Plc - Segment focus
- 12.14 Microsoft Corp.
- Exhibit 155: Microsoft Corp. - Overview
- Exhibit 156: Microsoft Corp. - Business segments
- Exhibit 157: Microsoft Corp. - Key news
- Exhibit 158: Microsoft Corp. - Key offerings
- Exhibit 159: Microsoft Corp. - Segment focus
- 12.15 New Leaf Technologies Pty Ltd.
- Exhibit 160: New Leaf Technologies Pty Ltd. - Overview
- Exhibit 161: New Leaf Technologies Pty Ltd. - Product / Service
- Exhibit 162: New Leaf Technologies Pty Ltd. - Key offerings
- 12.16 Pearson Plc
- Exhibit 163: Pearson Plc - Overview
- Exhibit 164: Pearson Plc - Business segments
- Exhibit 165: Pearson Plc - Key offerings
- Exhibit 166: Pearson Plc - Segment focus
- 12.17 Think and Learn Pvt. Ltd.
- Exhibit 167: Think and Learn Pvt. Ltd. - Overview
- Exhibit 168: Think and Learn Pvt. Ltd. - Product / Service
- Exhibit 169: Think and Learn Pvt. Ltd. - Key offerings
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Exhibit 170: Inclusions checklist
- Exhibit 171: Exclusions checklist
- 13.3 Currency conversion rates for US$
- Exhibit 172: Currency conversion rates for US$
- 13.4 Research methodology
- Exhibit 173: Research methodology
- Exhibit 174: Validation techniques employed for market sizing
- Exhibit 175: Information sources
- 13.5 List of abbreviations
- Exhibit 176: List of abbreviations
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