ACCENT Marketing Services Appoints Don Norsworthy to Role of Chief Financial Officer
JEFFERSONVILLE, Ind., June 2, 2014 /PRNewswire/ -- ACCENT Marketing Services LLC, a member of the MDC Partners Inc. network and provider of multi-channel customer engagement solutions, today announced it has appointed Don Norsworthy to the role of chief financial officer.
As CFO, Don will be responsible for overseeing all financial needs and processes for the company, including accounting, tax, treasury, and compliance, as well as client profitability. An important part of his role will be guiding pricing and investment strategies.
"With the addition of Don to the ACCENT management team, we are continuing to align our teams with our vision to change the way brands think about their customer engagement strategies," said David Norton, EVP Customer Analytics and Insights at MDC Partners and chairman ACCENT Marketing Services. "Don's track record of re-engineering processes and implementing best practices to drive results will help us move closer to this goal and set us up for a successful 2014 and beyond."
Don joins ACCENT from CKS Packaging where he served as chief financial officer and executive vice president for the plastic container manufacturer. Prior to his role at CKS Packaging, Don served as chief financial officer and executive vice president of Integrity Solutions Services, a BPO specializing in first-party and third-party collections with operations in the United States, Panama and Jamaica. Don's career experience spans a variety of companies across BPO, retail and manufacturing, including Protocol Global Solutions, Portrait Corporation of America, National Vision, Inc./Vista EyeCare, Southern Mills, National Spinning and Bibb Company.
About ACCENT Marketing Services, LLC
ACCENT, a member of the MDC Partners Network, provides multi-channel customer engagement solutions to brands who need to maximize their ability to engage with consumers and influence behavior, while generating a better return on their investment. Founded in 1993, the company's data-driven approach transforms customer service touch points across phone, online and social media channels into powerful relationship and brand-building tools. For more information, visit www.accentonline.com.
SOURCE ACCENT Marketing Services
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