8000inc (EIGH.pk) Partnership with the Amateur Athletics Association of Barbados delivers potential brand exposure to 4.7Bn people

www.nationnews.com/news/sports/LEAD-AAA-new-partner-copy-for-web

MANASSAS, VA, Feb. 16 /PRNewswire-FirstCall/ - 8000inc (EIGH.pk) is partnering with the Amateur Athletics Association of Barbados (AAAB) to develop athletics and athletes on the Island. 8000inc will also exclusively develop clothing and kit for the national team which will be worn by the athletes and support staff around the world, together with an exclusive clothing range for the supporters, bearing the new 8000inc designed AAAB logo. In parallel, 8000inc will be launching its own exclusive clothing lines to the public in February 2010. The design work for the clothing range will be delivered in house by the 8000inc team with a flagship store at Lime Grove on the Platinum coast of Barbados and an exclusive on line store. News on this acquisition and the stores will be announced concurrently with the launch of the clothing range. (http://www.limegrove.com/brand_list.php).

Thomas Kelly, CEO 8000inc said, "The partnership with the AAAB is not only a first, but is extremely important strategically to 8000inc. We have just acquired the team to design, manufacture and brand 8000inc clothes on a world stage and we are confident of the impact and outcome they will have. The importance of the AAAB partnership should not be underestimated or in fact ignored. We have entered an arena that surpasses all markets terms of global interest. The last Olympics recorded an audience of 4.7 billion which is the equivalent of 70% of the world's population. In the U.S., the last Summer Games ranked as the most viewed TV event ever, with a total audience of 211 million and an average daily audience of 27 million people. Our aim with the partnership is to develop the Islands athletes into world achievers and to put them on the Olympic stage. We are proud to be associated with that vision and we are proud and excited that the team will be wearing the 8000inc clothes and brand all the way. This partnership, in providing support to the athletes, gives 8000inc the vehicle to create a world brand by 2012 and exposes 8000inc to a world-wide audience. Every subsidiary in the group knows and expects to share in this mass coverage which is why our new design and technology team has been working behind the scenes to ensure our products and presence is up to the task, visually, technically and in our products quality."

This news release contains forward-looking statements that are subject to certain risks and uncertainties that may cause actual results to differ materially from those projected on the basis of such forward-looking statements. The words "estimate," "project," "intends," "expects," "believes," and similar expressions are intended to identify forward-looking statements. Such forward-looking statements are made based on management's beliefs, as well as assumptions made by, and information currently available to, management pursuant to the "safe-harbour" provisions of the Private Securities Litigation Reform Act of 1995. For a more complete description of these and other risk factors that may affect the future performance of 8000 Inc. see "Risk Factors" in the Company's Annual Report on Form 10-KSB and its other filings with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made and the Company undertakes no obligation to disclose any revision to these forward-looking statements to reflect events or circumstances after the date made or to reflect the occurrence of unanticipated events.

SOURCE 8000 Inc.

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