LOS ANGELES, Oct. 7, 2013 /PRNewswire/ -- Eight global contestants are one step closer to winning their own island in Samsung's online, competition series, "SOS Island: Survival of the Smartest" — the ultimate mix of live programming, online video streaming and social media.
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(Logo: http://photos.prnewswire.com/prnh/20130805/MM58422LOGO-b)
The original 16 contestants were narrowed by half after this weeks' training with survival expert Les Stroud. Now the final eight will progress to the next stage – surviving for two weeks on an actual, uninhabited island.
SOS Island producer Craig Borders said the series breaks new ground in the realm of entertainment and marketing. "What makes SOS Island unique is that the contestants are telling their own stories utilizing social media tools such as YouTube, Vine and Instagram. We are using the latest technology to create content fans not only want to watch but can also interact and engage with."
Landing on SOS Island
For the past week, fans have been able to follow the 16 contestants from all over the world as they traveled to Puerto Rico. Today, these stories take on a new twist as the eight remaining contestants are relocated to "SOS Island" where they'll draw on their survival training, social media skills and abilities to learn new technology to outsmart their opponents in a series of challenges.
With the help of Samsung's GALAXY S4 zoom and GALAXY NX, contestants will compete in challenges that will require them to build shelters, locate basic necessities and navigate the island. Viewers back home have the opportunity to follow their journey online and vote for their favorite castaways.
Episodes Stream through November
Seven live episodes will be streamed from the remote island on Oct. 7-19 where viewers will be able to interact with the contestants live and in the moment on social media. The episodes will feature communal life and the personalities of the eight contestants.
Twelve taped, challenge episodes will be streamed beginning Oct. 22 after the contestants return to their homes. The competition continues as they will have to use their social media savvy to encourage fans to continue to vote through Nov. 30.
One winner will be announced on Dec. 9 after the scores are tallied to take home the coveted private island prize package, valued at $100,000 USD.
The Final 8 Contestants
The finalists include Rosy McMichael, Chris Thompson, Brittany Joyal and Karen Constant from the United States; Jo Crawshaw of South Africa; Graham Hughes of the U.K.; Liron Maimon of Israel; and Mert Erdir of Turkey.
"Each of these contestants have demonstrated the ability to adapt to new environments and pick up new skills," Les Stroud said. "Armed with the knowledge and training that I've provided them, I know they have what they need to complete the challenges and survive the island."
For more information on the "SOS Island: Survival of the Smartest" campaign, please visit www.sos-island.com.
- Campaign Page : www.sos-island.com
- Campaign Twitter Page : https://twitter.com/SOSIsland
- Campaign Instagram Page: http://instagram.com/sosisland
- Samsung Camera Facebook : www.facebook.com/samsungcamera
- Samsung Camera YouTube : www.youtube.com/samsungcamera
- GALAXY NX Microsite : http://www.samsung.com/global/microsite/galaxycamera/nx/
- GALAXY S4 zoom Microsite : http://www.samsung.com/global/microsite/galaxycamera/s4zoom/
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 236,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.
Contact:
Ryan Oliver
Weber Shandwick
[email protected]
310-854-8272
SOURCE Samsung Electronics Co., Ltd.
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