5WPR Hires Harris Theophanous as Vice President for Fashion & Lifestyle Division

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Apr 13, 2011, 02:35 ET

NEW YORK, April 13, 2011 /PRNewswire/ -- 5W Public Relations, one of the 25 largest independent PR firms in the US announced today that it has hired Harris Theophanous as Vice President to work in the firm's rapidly expanding Fashion & Lifestyle Division.

Harris comes to 5W Public Relations with over twenty years of experience in the fashion and communications industry, most recently acting as Fashion Media Director at M. Booth & Associates, where he supervised accounts including jcpenney. During his career he has designed both footwear and apparel for respected high-end collections including Oscar de la Renta and Escada. Previously Theophanous was the acting in-house PR Director at Brown Shoe, where he worked on well-known brands including Via Spiga, Carlos by Carlos Santana, Original Dr. Scholl's, Naturalizer, and Franco Sarto.

"Harris brings an extensive fashion background to 5WPR and we are pleased to welcome him to our team. We're thrilled to have Harris join our team and we look forward to expanding our success with both the brands we currently represent and new business," said Ronn Torossian, President & CEO of 5WPR.

As Vice President of Fashion at 5W Public Relations, Theophanous will direct public relations efforts for a large range of fashion and lifestyle clients including high-end footwear, accessories, denim, menswear and multiple online retailers.

ABOUT 5W PUBLIC RELATIONS

5W Public Relations (www.5wpr.com) is a full-service public relations firm known for implementing cutting-edge, customized media programs designed to impact our clients' specific business goals and objectives. 5WPR's energetic, fast-paced, and focused culture earned the firm a spot on the INC. 500 list and the title of "fastest-growing agency" three years in a row. One of the 25 largest independent PR firms in the US, the agency maintains practice areas in consumer, technology, health and wellness, entertainment, lifestyle, fashion, and corporate communications. Our growth and recognition stem from a focused, smart, and creative staff that expertly communicates client messages to impact ROI. Our committed team has the understanding and ability to harness the newest tools in a rapidly changing media landscape. This 24/7 approach to the media led the industry's foremost trade magazine to describe 5WPR as "aggressive in a way that clearly resonates with clients looking for a firm staffed with type A-plus personalities, a BS-free approach, and results from Day One."

Contact: Ronn Torossian, 212-999-5585, [email protected]

SOURCE 5W Public Relations